Beer​/Beverage Route Sales Representative - Small Format

Beer/Beverage Route Sales Representative - Small Format

Join Coastal Beverage Company as a Sales Representative for our Small Format operations. We’re looking for a service‑driven professional to help safely increase our market share in assigned accounts.

Equal Opportunity Employer – Veterans and individuals with disabilities are encouraged to apply.

• Increase market share in assigned accounts.
• Develop and maintain strong relationships with decision‑makers through professionalism, product knowledge, and excellent sales/service techniques.
• Stay current and comply with ABC and industry regulations.
• Place product orders and communicate with delivery drivers and merchandisers concerning any special instructions, account issues, or displays.
• Analyze, forecast, and plan for account sales activity impacted by special events, advertising, holidays, price promotions, weather, etc.
• Recommend product sales improvement techniques to customers through merchandising, displays, promotions, and advertising.
• Ensure pricing and POS is current and accurate, and maintain product, coolers, and back stock neat and clean.
• Communicate pricing promotions and new products to maximize opportunities.
• Rotate products and ensure there is no out‑of‑code product in the account.
• Resolve customer complaints regarding products or service; elevate customer issues to a supervisor or manager as needed.
• Achieve monthly sales goals and monitor performance using tools and technology.
• Manage POS forecasts, orders, and inventory for N/A brands.
• Stay abreast of industry and company information through communication resources such as flyers, bulletin boards, reading materials, sales meetings, intranet, and route accounting systems.
• Take responsibility for assigned company vehicle, equipment, and invoice payments.
• Comply with all internal policies, supplier requirements, laws, and regulations.
• Work safely using PPE, safe driving techniques, and proper lifting.
• Perform all other duties and responsibilities as assigned.

• Associate’s Degree from a two‑year college or technical school, or six months to one year of related experience, or an equivalent combination.
• Intermediate communication, math, and reasoning skills.
• Basic computer skills – inventory software, route accounting software, Internet, e‑mail, word processing, spreadsheets.
• Ability to drive a company vehicle.

Regularly/constantly (>66% of workday): walk, stand, lift, carry, lift one‑handed, reach knee to shoulder, lift/push/pull over 20 pounds, hear and see. Specific vision abilities required: close, distance, peripheral, color, depth, eye‑hand coordination, acuity, and ability to adjust focus.

Frequently (34–66% of workday): push, pull, reach below knee, reach above shoulder, handle, grasp, lift cases up to 46 pounds, talk.

Occasionally (