Digital Advertising Manager

About the role

We have a fantastic opportunity for a Digital Advertising Manager to join our amazing Performance Marketing team to plan, execute and optimise digital marketing campaigns, ensuring we maximise our advertising spend to drive the best commercial returns.

Sandown Racecourse.

Fixed Term (12-month FTC)

37.5 hours per week

The Jockey Club stages thrilling sporting occasions and live events nationwide including The Grand National, The Cheltenham Festival and The Derby. Millions of people every year enjoy the special experiences we offer through racing, music, food and entertainment on racedays and beyond.

As the largest commercial group in British racing, we are guided by our mission to act for the long term good of the sport. Every penny we make goes back into racing to promote excellence within Britain’s second biggest spectator sport. Our people are what makes this possible

At The Jockey Club people are at the heart of what we do and drive our success. We are inclusive and actively seek to attract people with unique backgrounds and perspectives. Diverse, collaborative teams are pivotal to our success and support the potential and growth of all our people.

• Drive a profitable return on advertising spend, growing our overall online revenue.
• Drive new customer acquisition and new users to our digital platforms.
• Be responsible for end-to-end planning and execution of digital marketing campaigns across paid search, paid social, programmatic and affiliate platforms and networks.
• Maximise and monitor digital budgets.
• Work with the wider digital team to deliver against CPA and ROAS targets.
• Report weekly and monthly on campaign performance to the business.
• Focus on innovation and testing to explore areas of potential growth in our digital marketing campaigns.

• Understanding of digital marketing across a wide field, with up-to-date knowledge of digital trends and best practice within paid search, paid social and display (Google & Microsoft Ads, Meta Ads Manager, DV360 or other DSP)
• Hands-on experience of building and running digital ads on Meta and Google, knowledge of customer acquisition across paid channels and growing online revenue & ROAS.
• Experience of data analysis and reporting (GA4, Power BI).
• Experience of interpreting data to measure campaign impact and effectiveness and identify actionable insights.
• Excellent communicator with ability to build positive relationships cross functionally.
• Good organisational and time-management skills for managing multiple campaigns and projects simultaneously.
• Passionate in delivering high quality results with outstanding attention to detail.
• Highly collaborative and team orientated working with others to explore new ways to test and learn.

• All colleagues can go along to any of our race day or music events free of charge – along with 3 friends or family with our Team Pass Ticket scheme.
• An award-winning pension scheme provider with a generous employer contribution
• A healthcare cash back plan enabling you to claim money back on health & wellbeing services.
• 25 days annual leave
• Access to a suite of Learning & Development training resources from renowned providers
• A whole host of other benefits including free eyecare vouchers, a ride to work cycle scheme & discounts across varying retailers & services.

If you think you have everything we’re looking for and more, then we’d love to hear from you. Don’t hang around, our closing date for this vacancy is February 19th but we reserve the right to bring this forward if we have a high volume of applications.

This role may be subject to a criminal record check, standard or enhanced DBS check or BHA Suitability Check. By applying you confirm that you are happy for these checks to be carried out.