Key Account & Channel Development Manager

Job Details:

Job Location:

Bigfoot Beverages Eugene - Eugene, OR 97405, Position Type:
Full Time, Job Shift: Day, Job Category:
Sales, At Bigfoot Beverages, we believe great partnerships are built on more than products and pricing. They're built on relationships, trust, follow-through, and finding opportunities to grow together.

We're looking for a Key Account & Channel Development Manager who knows how to turn those relationships into results. Someone who can see the bigger picture, understand what makes different customers and channels successful, and develop strategies that create meaningful growth for both Bigfoot and our partners.

This isn't just about managing a list of accounts. You'll help shape how we grow across a diverse group of business channels, including colleges and universities, healthcare, gaming, recreation and entertainment, convenience retail, and other unique customer environments. You'll also take direct responsibility for key retail accounts, building partnerships, developing business plans, and identifying opportunities to expand our presence.

You'll work closely with our sales teams, category development, suppliers, and organizational leadership to connect strategy with execution. Some days that means sitting down with a customer to discuss their business. Others, it means analyzing sales trends, developing a promotional strategy, introducing new products, or helping our teams execute an opportunity in the market.

If you enjoy building relationships, thinking strategically, solving problems, and seeing your ideas turn into measurable results, we'd love to meet you.

• Develop and maintain relationships with assigned regional and local key accounts
• Serve as a primary point of contact for customers, building trust through communication, responsiveness, and follow-through
• Lead account planning, business reviews, and customer presentations
• Identify opportunities to expand distribution, introduce new products, and strengthen account performance
• Develop pricing, promotional, and product strategies that support customer needs and business objectives
• Monitor account performance and proactively address opportunities, challenges, and changing customer needs

• Help shape and execute strategies across assigned business channels, including colleges and universities, healthcare, gaming, recreation, entertainment, and convenience retail
• Analyze channel performance, market trends, and competitive activity to identify opportunities for growth
• Develop channel-specific approaches to product assortment, distribution, pricing, and promotions
• Partner with Category Development to align products and programs with the unique needs of each channel
• Look beyond what's working today to identify where Bigfoot can grow tomorrow

• Partner with Sales Managers and field teams to turn account and channel strategies into consistent execution
• Communicate priorities, promotions, pricing updates, and new product opportunities across the organization
• Work with internal teams and suppliers to coordinate product launches and promotional initiatives
• Collaborate with our Service Department to support equipment installations, fountain and draft programs, and customer service needs
• Help ensure that the commitments we make to customers translate into results in the market

• Analyze sales performance, distribution trends, profitability, and channel metrics
• Identify opportunities to improve product mix, distribution, promotional effectiveness, and account performance
• Develop reporting, insights, and recommendations that support business planning
• Use data to understand…