PACOM - Business Development Manager

PACOM Systems is a global leader in integrated security and business management solutions, delivering scalable platforms that unify access control, video surveillance, alarm monitoring, and building management into a single ecosystem. With over 40 years of innovation and deployments across 60+ countries, PACOM supports enterprise customers through a network of value-added resellers (VARs) and partners.

PACOM’s solutions—such as GMS, VIGIL CORE, and Unison—enable organisations to manage security and operations across single or multi-site environments, either on-premises or via cloud-based SaaS models.

We are looking for a driven, commercially minded Business Development Manager to join our growing team with at least 5 years’ experience in the electronic security industry to drive growth across the UK and Ireland.

The role...

This role is focused on new business acquisition, while also managing and expanding existing integrator, partner, and end-user relationships. You will play a key role in positioning PACOM’s enterprise-grade, integrated security platforms to both new and existing customers.

The successful candidate will operate across the full UK and Ireland territory, targeting end-users, installers, integrators, consultants and main contractors within the electronic security sector.

• Take full ownership of achieving and exceeding the annual sales quota through proactive pipeline management and deal closure.
• Develop and execute a structured, results-driven sales plan aligned to regional and organisational growth targets.
• Ensure accurate and timely monthly sales forecasting, providing clear visibility of pipeline health and revenue outlook.
• Maintain accountability for overall sales performance, regularly reviewing progress and implementing corrective actions to stay on target.
• Proactively identify and secure new opportunities for PACOM solutions across key verticals (e.g., banking & finance, utilities, retail, data centres, critical infrastructure).
• Drive demand for PACOM’s integrated platforms (GMS, VIGIL CORE, Unison) across multi-site and enterprise environments.
• Develop and execute territory and account acquisition plans aligned with regional growth targets.
• Proactively generate pipeline through prospecting, networking, and industry engagement.
• Promote PACOM’s value proposition of unified security and operational efficiency.
• Develop and manage relationships with Value-Added Resellers (VARs), system integrators, and strategic partners acting as the primary point of contact and building strong, long-term relationships.
• Support partners in identifying, developing, and closing opportunities.
• Manage key end-user accounts, ensuring long-term growth and customer satisfaction.
• Conduct regular business reviews with key accounts to identify upsell and cross-sell opportunities.
• Develop a thorough understanding of each client's business needs, challenges and strategic objectives.
• Ensure a high standard of customer satisfaction and loyalty through proactive account management and responsive communication.
• Monitor account performance and address any concerns swiftly to protect and grow revenue.
• Deliver high-impact product presentations, demonstrations, and solution proposals.
• Manage RFPs, tenders, and complex enterprise sales cycles.
• Negotiate commercial agreements in line with PACOM policies.
• Maintain accurate pipeline forecasting and CRM reporting.
• Accurately maintain the CRM system with up-to-date pipeline, activity and forecast data.
• Provide regular reports on territory performance, pipeline status and market intelligence.
• Monitor competitor activity and market trends, feeding insights back to the business to inform strategy.
• Achieve and exceed monthly, quarterly and annual sales targets and KPIs.
• Work collaboratively with internal teams including technical, marketing and customer services to deliver exceptional outcomes for clients.
• Provide market feedback on customer requirements, competitor positioning, and emerging trends.
• Maintain strong awareness of developments in integrated security, SaaS, and cloud-based platforms.

• Minimum 5…