AVP Sales, EMEA North

Overview

• Develop and implement strategic sales plans aligned with corporate goals, critically and consistently evaluating their effectiveness to drive revenue growth and market expansion across the assigned EMEA vertical.

• Provide accurate and clear visibility of team revenue, forecast, pipeline, and performance metrics to upper management through weekly forecast calls and proactive gap remediation.

• Lead performance management efforts by establishing proactive management metrics, driving accountability, and supporting the strategic development of the sales team.

• Meet with key partners to maintain strong relationships, evaluate partner mix, market trends, competition, and staffing needs to inform future growth strategies.

• Identify, oversee, and recruit quality new reseller partners while collaborating with the management team to support acquisition activities and meet company goals.

• Drive operational improvements to increase sales, grow the bottom line, and reduce costs while conducting all business activities in alignment with Hyland's core values and competencies.

• Build and maintain executive relationships with strategic customers, participating in key account planning, executive sponsorship, and complex deal strategy to accelerate growth and customer success.

• Drive pipeline creation by partnering closely with Marketing, Business Development, and Partners to ensure healthy demand generation, account penetration, and new logo acquisition.

• Champion the adoption of Hyland's Cloud and AI portfolio, driving sales transformation and ensuring teams effectively position modern solutions aligned to customer business outcomes.

• Proven experience developing and executing strategic business plans in a sales leadership capacity.

• Build a high-performance sales culture through regular coaching, inspection, talent development, succession planning, and performance management.

• Ability to provide accurate forecasting, pipeline visibility, and revenue reporting to senior leadership.

• Strong communication and collaboration skills with the ability to influence across cross-functional and global teams.

• Strong technical aptitude with the ability to understand and articulate complex solutions to customers and partners.

• Experience leading sales teams across the EMEA region with a strong understanding of regional market dynamics.

• Background in channel or partner sales, including reseller identification, recruitment, and relationship management.

• Experience selling Cloud, AI or platform solutions.

• Executive presence with C‑Level customers.

• Experience leading organizational transformation and change.

• Experience working in a matrixed global organization while influencing without authority.

• Familiarity with CRM tools and data‑driven sales performance management practices.

• Consistent track record of meeting or exceeding revenue targets in a fast‑paced, matrixed organization.

Hyland is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for all employees and applicants. Employment decisions are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and comply with legal requirements.