Internet Sales Manager

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

The New Home Consultant is responsible for guiding home buyers through the purchasing process, from initial engagement to closing. This role requires proactive sales techniques, customer relationship management, and a strong understanding of the housing market to ensure a seamless experience for buyers. A career with purpose. A career built on making dreams come true. A career built on building zero defect homes, cost management, and adherence to schedules.

• Partner with the VP of Sales to ensure adequate staffing for the Internet Sales Department.
• Train and coach Internet Sales Coordinators on each step of Lennar’s Digits, Lead Scoring, and Self-Guided Tour process to achieve maximum sales performance.
• Supervise the Internet Sales team to create positive online customer experiences through email, live chat, and 1-800 calls.
• Oversee lead outreach strategies, ensuring consistent engagement and well-crafted communication templates.
• Lead the ISC team to effectively capture and convert online customer traffic into qualified sales prospects.
• Manage VIP Interest Lists and ensure prospective customers are prequalified with Lennar Mortgage.
• Drive efforts to maintain inventory neutrality, reduce incentives, and minimize broker costs through organic sales.
• Partner with New Home Consultants to strategically sell inventory homes using a First In, First Out (FIFO) approach.
• Collaborate with Area Sales Managers to monitor performance metrics (WTD, MTD, QTD, YTD) and identify improvement opportunities.
• Conduct regular quality checks (“shop” programs) for Internet Sales Coordinators and implement improvement plans.
• Assign and track department projects to ensure accuracy and timely completion.
• May lead the team through the sales process and review purchase agreements for accuracy and DRE compliance.
• Provide input to the VP of Sales regarding advertising and promotional strategies related to online sales.
• Monitor market trends and competitor activities.
• Attend promotional events and sales meetings as directed.
• Enforce follow-up programs and promote Lennar’s culture and values across all interactions.
• Perform all other duties as assigned.

• Three (3) to five (5) years of experience in residential internet sales, sales management, or related industries required.
• High school diploma or GED required; college education preferred.
• Licensed California Department of Real Estate Agent and/or Broker required.

• Strong communication (verbal and written), organizational, and interpersonal skills.
• Professional presence and ability to manage conflict effectively.
• Ability to multitask and meet deadlines in a fast-paced environment.
• Proficient in Microsoft Word and Excel; advanced computer skills preferred.
• Valid, unrestricted driver’s license preferred.
• Resourceful, patient, and clear communicator with strong motivational skills.

This is primarily a sedentary office position which requires the incumbent to have the ability to operate computer equipment, speak, hear, bend, stoop, reach, lift, and move and carry up to 25 lbs. Finger dexterity is necessary.

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