Professor of Practice in Advertising and Public Relations

Founded in 1871, the University of Arkansas is a land grant institution, classified by the Carnegie Foundation among the nation’s top 2 percent of universities with the highest level of research activity. The University of Arkansas works to advance the state and build a better world through education, research, and outreach by providing transformational opportunities and skills, fostering a welcoming climate, and nurturing creativity, discovery, and the spread of new ideas and innovations.
The University of Arkansas campus is located in Fayetteville, a welcoming community ranked as one of the best places to live in the U.S. The growing region surrounding Fayetteville is home to numerous Fortune 500 companies and one of the nation’s strongest economies. Northwest Arkansas is also quickly gaining a national reputation for its focus on the arts and overall quality of life.
As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.
Below you will find the details for the position including any supplementary documentation and questions, you should review before applying for the opening.
If you have a disability and need assistance with the hiring process, please submit a request via the   :
Request an Accommodation. Applicants are required to submit a request for each position of which they have applied.
For general application assistance or if you have questions about a job posting, please contact Human Resources at .
* Demonstrated excellence in teaching in a higher education setting or demonstrated ability to teach required Advertising and Public Relations major courses, such as Advertising Principles, Public Relations Principles, Public Relations Writing, Creative Strategy and Execution, Media Planning and Strategy, Account Planning, and Campaigns, as well as digital/social media courses, incorporating case-based and experiential learning methods
* Minimum 15 years combined professional leadership or executive experience in the advertising/public relations industry, including but not limited to persuasive content strategy, social digital media campaign management, E-commerce, Artificial Intelligence, writing for various social media platforms or other areas based on area of expertise
* Demonstrated ability to supervise student projects, student media (Main Hill), student organizations (AD Club and/or PRSSA), contribute to curriculum development, facilitate industry connections, internships, and professional development opportunities, and potentially engage in research or scholarly activities
* Demonstrated commitment and ability to mentor undergraduate, honors, and/or graduate students, including serving on or directing thesis committees, senior papers, independent research, etc.
* Demonstrated and sustained commitment to maintaining nationally recognized professional experience in the advertising and public relations industries, including active involvement in organizations such as the Public Relations Society of America (PRSA) and American Advertising Federation (AAF)
* Professional experience in Consumer-Packaged Goods (CPG) marketing to teach ADPR courses, by bringing industry insights into areas such as brand storytelling, consumer behavior, media planning, influencer marketing and omni channel marketing relevant to fast-moving consumer goods
* Record of professional awards, honors, or industry recognition
* Strong record of successful publication and external funding in industry-relevant topics
* Demonstrated ability to develop effective undergraduate and graduate classes that complement the current course catalog
* Strong evidence of the ability to be an active, involved, and collegial member of a collaborative faculty team both on campus and in relevant national service organizations
* A proven track record of…