Social Media Content Creator

Social Media Content Creator for Hair Salon & Luxury Barbershop

Company: The Loft Ferndale and Forefathers Grooming

Location: On-site / Hybrid, regular travel between Ferndale and Sterling Heights

Schedule: Full-time, 40 hrs/week

Rate: $23/hour

We’re looking for a Social Media Content Creator to help bring The Loft Ferndale and Forefathers Grooming to life through short-form social content. This role is centered on people, space, and culture. You’ll be capturing real moments, real conversations, and the personality of the shops. The goal is to create content people genuinely want to watch, not content that feels like an ad or a promotion.

You’ll spend time inside both spaces, connecting with barbers, stylists, and customers, and turning everyday moments into engaging, watchable short-form content across Tik Tok, You Tube Shorts, and Instagram Reels.

The Loft Ferndale is a shared workspace for hair and beauty professionals who want the freedom of running their own businesses without working alone. Stylists control their schedules, clients, and pricing while working inside a thoughtfully designed space that encourages creativity, connection, and community. The Loft is built on the belief that independence and support can exist together.

As a Social Media Content Creator for The Loft, you will bring this experience to life online by showcasing the space, the people, and the atmosphere. Your content will highlight independence, collaboration, and elevated everyday beauty through reels, posts, and stories that feel modern, aspirational, and authentic.

Forefathers is a modern barbershop rooted in education, intention, and consistency. The focus is on the experience behind the chair, where barbers take time to explain their process, guide clients through decisions, and build long-term trust. The content reflects that approach by highlighting conversation, education, and craft, with less focus on quick before-and-after moments and more on consistency and process. The goal is not just to fill appointments, but to build familiarity, trust, and a strong community around the shop.

• Plan and create short-form social content for The Loft Ferndale and Forefathers Grooming
• Film on-site in Ferndale and Sterling Heights
• Focus primarily on Tik Tok, You Tube Shorts, and Instagram Reels
• Help shape weekly content ideas and themes
• Collaborate with the Creative Director and Social Media Manager
• Keep content authentic, human, and platform-native

• Have experience creating short-form content for a brand or agency
• Enjoy engaging with people on camera and capturing candid, community-driven moments
• Edit efficiently in Cap Cut and Premiere, with a strong eye for clean pacing, subtle storytelling, and polish
• Enjoy experimenting with formats while maintaining a cohesive, intentional aesthetic
• Can take creative direction and elevate it with your own ideas, instincts, and trend awareness

Send an email to with:

• Your resume
• A link to your portfolio or accounts you’ve created content for