More jobs:
Digital Marketing Specialist; Paid Media + Lifecycle, In‑Office
Job in
Ferndale, Oakland County, Michigan, 48220, USA
Listed on 2025-12-05
Listing for:
Nashville Public Radio
Full Time
position Listed on 2025-12-05
Job specializations:
-
IT/Tech
Digital Marketing, Social Media Marketing
Job Description & How to Apply Below
Help Us Work Smarter—With You at the Core
At Strive Creative
, we pair data with storytelling.
We’re hiring a Digital Marketing Specialist to focus on paid media while also shaping the customer journey—think engaging landing pages, automated newsletters, and social content that turns attention into action.
What You’ll Do- Launch & Manage Paid Media: Set up, QA, and optimize campaigns across Google Ads, Meta, and Linked In; align audiences, creative, bids, and budgets to goals.
- Build Journeys & Landing Pages: Create conversion‑focused landing pages and clear user paths from ad click to on‑page engagement and follow‑up.
- Automate Newsletters: Set up segmented, automated email sequences in our ESP; test subject lines, content, and send cadence.
- Optimize & Report: Run A/B tests on creative, audience, and pages; monitor GA4/Ads Manager and surface insights in Tableau.
- Collaborate: Partner with creative and account teams; support organic social scheduling and light content development.
- 2–3 years in digital marketing (agency/multi‑client a plus)
- Google Ads certification
; proficiency with Meta Ads Manager
and GA4
; comfortable in Tableau
and spreadsheets - Hands‑on newsletter/ESP experience and Word Press
page building/content updates - Clear, concise copywriting across ads, email, and social
- Organized, proactive, and an in‑office collaborator
- Experience with social scheduling tools
- Basic on-page SEO knowledge
- Experience using AI tools (e.g., ChatGPT) for ideation/drafting
Small, strategy‑driven team; hands‑on work across channels; ideas move fast and results matter. Growth path:
Senior Digital Marketing Specialist.
- 10 paid vacation days per year
- 5 flex/personal days
- 401(k) up to 4% employer match
- 70% employer-paid health insurance
Apply Now
Send your resume and a brief work example (campaign snapshot, automation flow, or landing‑page test).
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