Digital Adoption Representative

Digital Adoption Representative

Join us as a Digital Adoption Representative with the Digital Adoption and Customer Success organization within Cat Digital. In this dynamic role you will empower our dealer network with cutting‑edge technology, enhance customer satisfaction, and fuel business growth. You will be the strategic force behind key digital initiatives, driving adoption of new technology and ensuring dealers realize the full value of connected assets.

• Governs dealer execution of several strategically important Digital initiatives to support business growth while working with various stakeholders to drive adoption of new technology.
• Enables revenue growth by ensuring dealers continue to grow their connected assets population and e‑commerce customer adoption.
• Supports dealers as a trusted advisor on Digital projects prioritization, ensuring resources are allocated to execute accordingly.
• Leads process improvement on areas such as data management, platform deployment and technology adoption to deliver the best customer experience.
• Supports the development and manages implementation of internal and external adoption and communication strategies for new products, technology platforms, and applications.
• Requires onsite presence at assigned Cat dealerships more than 50% of the time.

• Communicates the importance of customer needs/expectations and commits to resolving them.
• Meets regularly with customers to understand their wants, needs and expectations.

• Explains the requirements, deliverables, costs, and criticalities of the assignment.
• Documents client’s objectives and project scope.

• Identifies, obtains, and organizes relevant data and ideas.
• Recognizes, clarifies, and prioritizes concerns.

• Communicates well downward, upward, and outward.
• Employs appropriate methods of persuasion when soliciting agreement.

• Provides prompt and effective responses to client requests and interactions.
• Works with clients to address critical issues and resolve major problems.

• Experience working with Caterpillar applications such as Vision Link, Cat Central,  (PCC), and SIS.
• Knowledge in MS Suite including Excel and PowerPoint.
• Knowledge of CRM tools such as Salesforce and ERP platforms.
• Ability to influence internal business partners, dealers and customers on the various digital tools to drive adoption and utilization.

$ – $

• Medical, dental, and vision benefits*
• Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
• 401(k) savings plans*
• Health Savings Account (HSA)*
• Flexible Spending Accounts (FSAs)*
• Health Lifestyle Programs*
• Employee Assistance Program*
• Voluntary Benefits and Employee Discounts*
• Career Development*
• Incentive bonus*
• Disability benefits
• Life Insurance
• Parental leave
• Adoption benefits
• Tuition Reimbursement
• These benefits also apply to part‑time employees

Relocation is available for this position.

Visa Sponsorship is not available for this position.

December 12, 2025 – December 21, 2025

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.