Expert Designer, Kids NSW & Sport Tees Graphic Design

This role reports to the Director, Kids Graphic Design and serves as the graphic design thought leader for Kids Tees. It partners closely with Product Management, Merchandising, and Development to deliver compelling, high-volume graphic product, and collaborates with Sportswear and other Kids categories to ensure alignment and consistency across the broader Kids graphic landscape. The designer will drive the creation and execution of graphic direction for Kids Tees, delivering a consistent pipeline of compelling, consumer-right product across seasons.

• Define and champion the creative vision for Kids Tees graphic design
• Drive excellence in illustration, typography, graphic composition, and conceptual storytelling
• Create graphics that connect with kids through culture, sport, and imagination
• Develop scalable graphic systems that balance innovation, consistency, and marketplace relevance
• Identify emerging trends and translate them into future-forward design opportunities
• Establish design principles and creative frameworks that guide seasonal product creation
• Partner with cross-functional leaders to align creative strategy and product vision
• Provide creative direction and mentorship to designers, elevating overall team capability and craft
• Lead presentations and storytelling for leadership reviews and key milestones
• Elevate the standard of graphic design excellence across the Kids organisation

• A creative design portfolio must be submitted to be considered (website links or PDF files accepted)
• Bachelor’s degree in Design, art or related field (or any suitable combination of education, experience and training)
• 8+ years of apparel graphic design experience, including demonstrated leadership experience
• Strong portfolio demonstrating excellence in illustration, typography, and concept-driven design
• Experience working in high-volume graphic categories (tees or similar)
• Strong understanding of product creation and graphic application
• Exceptional expertise in illustration, typography, graphic composition, and visual storytelling
• Demonstrates advanced concept development and conceptual thinking, transforming insights into compelling graphic narratives
• Proven ability to create distinctive and scalable graphic systems that define category expression
• Brings a clear point of view on youth culture, sport, entertainment, art, and emerging visual trends
• Sets the standard for graphic craft, inspiring and elevating surrounding teams through creative leadership
• Influences partners across design, product, and business functions through storytelling and vision
• Operates with a future-focused mindset, identifying opportunities that shape the evolution of the category
• Effectively balances creative innovation with consumer relevance and business impact