Social Media Specialist

Marketing Communication & Publ

Supports the organization's marketing initiatives by developing digital content and implementing organic and paid social media strategy, coordinating content distribution and managing social media communities for Sarasota Memorial Health Care System, First Physician Group, and its brand affiliates across social media platforms - Facebook, Instagram, Bluesky, Next Door, Linked In, You Tube, and others as appropriate.

• - Require a Bachelor's degree in Marketing, Communications, Public Relations or related field.
• - Require a minimum of two (2) years of experience employed in a social media role creating social media content and graphic assets. Experience in a Healthcare setting is a plus.
  
  - Require experience in social media analytics and turning insights into actionable strategies.

• - Prefer excellent knowledge of social media platforms and best practices:
  Facebook, Instagram, Bluesky, Next Door, You Tube and Linked In.
• - Prefer knowledge of AI tools and AI optimization techniques.
• - Prefer basic social media graphic design, Photoshop and video editing skills. Knowledge of Adobe Creative Suite, Sprout Social and Falcon.io is a plus.
• - Prefer an understanding of the role social media plays in executing effective digital and content marketing strategies.
• - Prefer excellent customer service skills.
• - Prefer a critical thinker capable of working in a collaborative environment with the ability to be flexible and to adapt to rapidly changing situations. Solid organizational skills with strong attention to detail are a must.
• - Prefer strong writing/copywriting skills, as well as excellent verbal articulation.

Sarasota Memorial Hospital was recently recognized again by ranking #1 Hospital in the Region by the U.S. News's Best Hospital report by scoring a Perfect 10! Not only that, but SMH was also designated at a national "standout" hospital for earning top ratings in all evaluated conditions and procedures - an accomplishment achieved by less than 1% of the 4000+ hospitals.

Our system has also earned Magnet® recognition from the American Nurses Credentialing Center (ANCC), as well as these additional accolades:
Gallup Great Workplace 2018; recipient of an "A" grade for Patient Safety. Sarasota Memorial Hospital is Magnet designated and the only provider of Level II trauma services, obstetrical services, and Level III neonatal intensive care in Sarasota County.

Every day, our patients at Sarasota Memorial Health Care System receive a first-class experience in care from a team on a mission to deliver the highest level of care in America. In the process of rising to that challenge, one by one, our people are finding their purpose and feeling their impact. Now it is your turn to see yourself here.

• * 5
  - Star Quality Rating
  - SMH
  - Sarasota is the only hospital in Florida to earn the federal Centers for Medicare & Medicaid Services highest rating every year since its inception.
• * 50 Best Hospitals
  - SMH ranked among U.S. News & World Report's 50 Best Hospitals in two specialties, Rehabilitation and Obstetrics/Gynecology in , and among the nation's top 10% high performers in 18 other medical specialties, procedures and conditions.
• * World's Best Hospitals
  - SMH
  - Sarasota has made Newsweek's prestigious list six years in a row, since the global rankings began in 2019.
• * 'A' for Patient Safety
  - SMH Sarasota has earned straight A's since it began participating in the Leapfrog Group's hospital safety survey in 2016.
• * Magnet Hospital
  - SMH has been recognized as a Magnet hospital for the past 20 years by the American Nurses Credentialing Center, a continuous achievement for nursing excellence shared by less than 1% of hospitals nationwide.
• * America's Best Employer/Workplace
  - SMH topped Forbe's list of America's Best Employers, ranking among the top 20% of large employers across all industries in 2024, and #1 healthcare employer in Florida in 2023. The health system also earned a 5-star rating in Newsweek's 2024 list of "America's Greatest Workplaces for Women."

• Paid Time Off (start earning PTO on day one of employment)
• Tuition Reimbursement
• Discounted Medical, Prescription, Dental, Vision Benefit Plans for Full & Part-Time Employees
• Flexible Spending Accounts (Health Care and Dependent Care) - Pre-Tax Dollars
• Life Insurance
• Competitive rates
• Bonuses offered
• Disability Insurance
• Retirement Savings…