Application Sales Engineer, Power Systems & Controls

Job Family: Electrical Products

Req : 524503

Position Title: Application Sales Engineer

Location: TX, OK, LA, AR, GA, AL, FL (Remote)

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The Sales Lead position at Russ electric, A Siemens Business, reports to the Head of Sales and Business Development and is responsible for developing specifications with end-users, engineers, and contractors to achieve order volume targets. The ideal candidate should be an experienced team-builder and motivator with a strong background in electrical equipment solutions and data-driven sales operations.

This role focuses on driving top-line and EBITDA growth through the development, implementation, and continuous improvement of direct sales strategies. The position requires consistent support from accounts to deliver profitable growth while maintaining high customer satisfaction levels. Working closely with product management, quotations, and project management teams, the Sales Lead will facilitate effective communication of product solutions and value propositions to ensure successful execution.

• Lead system & product specification and solution sales activities in the territory to meet the order intake budget and other financial goals

• Demonstrate successful execution of all customer-facing business strategies for products and services

• Review and interpret customer needs on plans and specifications

• Collect, analyze and utilize market intelligence regarding competitive products, customer needs, preferences and buying habits

• Direct short-term and long-range planning and budget development to support strategic goals

• Provides information via CRM for forecasts and planning

• Prepares / coordinates and negotiates proposals in collaboration with other team members.

• Coordinates the realization of assignments, may coordinate and contribute to setting up respective product developments, projects or services programs

• Act as a point of contact with customers in commercial matters and influences collaboration within the organization to secure customer support

• Bachelor's degree or equivalent experience in technical field.

• 3 plus years of experience with the following:

• Channel sales, service or client support within the electrical, critical power, data center, generator, or power distribution/protection industries.

• Strong leadership abilities with a results-driven approach, including the skill to influence, empower, and collaborate with cross-functional teams at all organizational levels

• Ability to read electrical schematics

• Proficiency with Salesforce

• Exceptional communication skills, encompassing written, verbal, and presentation abilities, with a persuasive and credible style

• Advanced analytical and critical thinking capabilities to drive strategic decision-making

• Comprehensive functional and technical expertise, particularly in sales budgeting and Customer Relationship Management

• Demonstrated ability to build and maintain effective relationships across management levels while advising and guiding interdisciplinary teams

• Must be able to travel up to 50% within the assigned territory.

• Must be eligible to work in the US with no sponsorship now or in the future.

• Prior engineering experience

$91,463 $%

Organization: Smart Infrastructure

Job Type: Full-time

Category: Sales