Senior Director, Charters & Groups - Sales

** Join the Ritz-Carlton Yacht Collection:  Where Every Voyage is a Symphony of Luxury
** Embark on an extraordinary journey with the Ritz-Carlton Yacht Collection, an exquisite extension of the renowned Ritz-Carlton brand, dedicated to redefining ultra-luxury hospitality  a "Lady or Gentleman" of our esteemed team, you'll be entrusted with the art of delivering the impeccable "Gold Standards" that have made the Ritz-Carlton an epitome of excellence across the globe.
** The Essence of Excellence:
The Gold Standards
** The Gold Standards are the bedrock of the Ritz-Carlton experience, setting us apart in the industry and establishing a legacy of unparalleled service. These standards embody the values and culture that define our brand, and serve as the compass guiding our every endeavor.
** The Employee Promise
** At The Ritz-Carlton, our Ladies & Gentlemen are the most important resource in our service commitment to each other and our guests.  By applying the principles of trust, honesty, respect, integrity, and commitment, we empower and nurture talent to the benefit of each individual and the company.  The Ritz-Carlton fosters a culture where all are valued, quality of life is enhanced, individual aspirations are fulfilled, and The Ritz-Carlton Mystique is strengthened.

* Join us on a journey where every day is a testament to the highest standard of luxury and service. Apply now and be part of an unparalleled legacy in hospitality.
* ** JOB SUMMARY
** The
** Senior Director, Charters and Groups
** will be responsible for developing and executing strategic initiatives to drive revenue growth in the charters and groups segment, while overseeing a team of three professionals dedicated to these markets. This role will lead all charter operations and group bookings, manage relationships with charter brokers and group travel planners, and establish pricing strategies and promotional campaigns. The Senior Director will ensure seamless coordination between sales, operations, and onboard teams to deliver exceptional client experiences from booking through voyage completion.

Additionally, this leader will manage the P&L for the charters and groups business line, collaborate with marketing to promote offerings, and drive performance metrics and team development.  
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* Location:

Fort Lauderdale, FL
**** Hybrid Role & Travel Required
**** Comp:
Base + Commission*
* *
* CORE RESPONSIBILITIES:

** Establish individual account work plans in accordance with the fundamentals of strategic account management, including account mapping, understanding all revenue streams, and developing a complete customer relationship plan.
* Analyze major accounts to determine spending, partnership opportunities, and The Ritz-Carlton Yacht Collection engagement. Retain and grow account revenues through increased account penetration and implementation of strategic account principles.
* Support The Ritz-Carlton Yacht Collection positioning, assist in setting strategy, and drive revenue within this segment and among key contributors.
* Identify opportunities, anticipate challenges, and create competitive breakthrough strategies. Protect and strengthen our luxury brands’ competitive advantage by advocating for and supporting sound business, sales, and marketing decision-making.
* Understand and recognize the luxury consumer, including demographics and buying habits, and provide an effective sales approach that remains relevant, nurtures this consumer, and can quickly adapt to changes.
* Provide education and guidance to brand and property sales and marketing teams on specific accounts, account strategies, best practices, and recommended sales methodologies. Ensure property operations are aligned with all corporate market standards.
* Advise key stakeholders on existing and evolving business and operational issues.
* Ensure decision-making balances the needs of each customer, the company, and individual properties and promotes the long-term viability of the business.
* Ability to travel to customer locations, luxury brand properties, and industry events to establish strong one-on-one, personal relationships.
* Execute and attend relevant, industry-leading events that allow for an exchange of ideas, new thinking, developing trends, and changes to business models within the group and charter marketplace.
* Plan, participate in person, and engage in customer entertainment and industry events throughout the year.
* Fully adopt the appointed sales force automation tool and other…