Manager, Campaign Marketing

The Reprints Campaign Expert provides world‑class, omni‑channel marketing campaign guidance to our clients‑technology marketers‑using licensed Gartner research reports (Reprints). This role is ideal for an experienced B2B marketer who enjoys helping clients run efficient, effective campaigns.

As a member of the product organization, you will combine client‑facing campaign guidance with research and content creation that improves how we support Reprints campaign success ’ll partner closely with Client Success and Service Delivery teams to deliver repeatable best practices, strengthen campaign outcomes, and improve product utilization.

• Use multiple sources of input to build a deep understanding of how clients successfully use Gartner Reprints in marketing campaigns (including goals, channels, messaging, and execution).
• Meet with clients to consult and guide on key aspects of Reprints campaigns, such as:
  • Campaign strategy and content selection
  • Channel strategy and orchestration (omni‑channel planning)
  • Campaign measurement, optimization, and performance storytelling
  • Effective utilization across common and less‑common Reprints use cases
  • Recommend and advise on using standardized campaign templates and best‑practice patterns to improve consistency, efficiency, and outcomes.
• Research successful client strategies and turn findings into:
  • Stronger client‑facing guidance
  • Internal enablement for Client Success teams
  • Product insights that inform future improvements
• Assist in creating self‑serve help content (written and multimedia) to improve client onboarding, campaign execution, and measurement.

• 5–7 years of relevant experience in B2B marketing (content marketing, demand generation, ABM, lifecycle/nurture, product marketing, field/event marketing, or related areas).
• Demonstrated ability to design and improve multi‑channel campaign approaches, including setting measurable goals and optimizing against performance signals.
• Strong consultative/client‑facing skills: ability to lead conversations, influence outcomes, and translate complexity into clear recommendations.
• Comfort with measurement and performance discussion (defining KPIs, interpreting results, and guiding optimization).
• Strong written communication and content‑building ability (templates, best practices, enablement materials).
• High ownership and operational rigor: organized, reliable follow‑through, and strong documentation habits.

• Experience working with enterprise technology marketers and complex buying committees.
• Experience building or maintaining campaign frameworks, playbooks, or enablement programs at scale.
• Familiarity with content‑led demand generation and thought leadership distribution models.
• Experience partnering cross‑functionally with Customer Success / Services organizations.

At Gartner, Inc. (NYSE: IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission‑critical priorities.

Since our founding in 1979, we’ve grown to 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company,…