Director of Marketing And Product Management
Listed on 2026-10-22
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Marketing / Advertising / PR
Product Marketing, Marketing Strategy, Marketing Management -
Business
Marketing Strategy
Director of Product & Marketing (Primarily On-site, White Bear Lake, MN)
Cortec Corporation is a global leader in corrosion protection technologies, serving distributors and customers worldwide from its headquarters in White Bear Lake, Minnesota. The Director of Product & Marketing provides senior leadership for Cortec’s Product Management and Marketing functions, with clear accountability for product strategy, portfolio performance, and market execution.
This role keeps product decisions and marketing execution aligned so both drive profitable growth and market expansion. Working closely with Sales, Strategic Growth, Innovation, R&D, Regulatory, Operations, and Supply Chain, the Director turns customer insight, market data, and financial performance into clear priorities, disciplined commercialization, and measurable results.
ESSENTIAL FUNCTIONS- Lead and develop the Product Management and Marketing teams, setting clear priorities, building capability, managing performance, and holding teams accountable for results.
- Own product portfolio strategy and end‑to‑end lifecycle management, including product roadmaps, prioritization, positioning, pricing, margin performance, launches, enhancements, and rationalization decisions.
- Establish and execute marketing strategies that strengthen Cortec’s brand, support market penetration, generate demand, and enable effective go‑to‑market execution.
- Use customer feedback, market intelligence, competitive insight, and financial performance to guide product, portfolio, and marketing decisions.
- Partner with Innovation, R&D, Regulatory, Operations, and Supply Chain to align product strategy with feasibility, compliance, manufacturability, capacity, and supply considerations.
- Partner with Sales and Strategic Growth to provide clear product positioning, market insight, customer‑facing tools, and commercialization support.
- Lead cross‑functional planning for product launches, market expansion, portfolio optimization, strategic growth opportunities, and other key commercial initiatives.
- Translate product value propositions into clear, compelling messaging for customers, distributors, Sales, and internal stakeholders.
- Monitor product, portfolio, and marketing performance; identify improvement opportunities; and drive timely, disciplined follow‑through.
- Support the development and implementation of repeatable processes that improve product planning, marketing execution, commercialization, and cross‑functional alignment.
- Follow Cortec safety, quality, regulatory, and documentation requirements.
- Other duties as required.
- Bachelor’s degree in Marketing, Business, Communications, Engineering, Chemistry, or a related field from an accredited institution.
- 7+ years of progressive experience in product management, marketing, commercialization, business development, or related commercial leadership roles within a manufacturing, industrial, or technical environment.
- 3+ years of progressive experience leading product management, marketing, or related teams or functions.
- Experience supporting technical products, industrial markets, manufacturing environments, and distributor‑based channels preferred.
- Demonstrated ability to translate market, customer, competitive, and financial insight into product strategies, commercial priorities, and sound business decisions.
- Strong business and financial acumen, including pricing strategy, margin management, performance measurement, and investment tradeoffs.
- Location: Cortec Corporate Headquarters, White Bear Lake, Minnesota. This is a primarily on‑site role, with a general expectation of working in the office at least four days per week to support collaboration, leadership visibility, and cross‑functional…
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