Content Strategist

Overland AI is seeking a Content Strategist to join our Communications & Marketing (C&M) team and help shape how we tell the story of mission-ready ground autonomy. This role sits at the intersection of strategy, storytelling, and execution, with a mandate that spans social media, thought leadership, website content, and cross-functional initiatives across our team. As a Content Strategist, you will embed deeply within a highly technical, fast-moving defense technology environment.

You will work closely with teammates within the C&M team—brand design, video production and editing, and product marketing—alongside other internal stakeholders—such as our software, hardware, and business development teams—to translate complex autonomy capabilities into clear, compelling narratives that resonate with end users, customers, partners, investors, and the broader public.

This is a generalist role for a strong writer, editor, and strategist who can move fluidly across channels and formats. You will be responsible not only for creating high-quality content, but also for shaping messaging, improving ideas, and coordinating projects across teams to ensure consistency, clarity, and impact. The ideal candidate is comfortable owning work from early concept through final delivery and thrives in an environment where priorities evolve quickly.

• Develop and execute content across multiple channels, including social media, website copy, blog posts, thought leadership essays, product storytelling, white papers, video scripts, and executive talking points.

• Lead social media strategy and day-to-day execution, with a focus on clear messaging, narrative consistency, and showcasing real-world use of Overland technology by end users.

• Create website content that highlights Overland's products, autonomy capabilities, and field-proven performance, with particular emphasis on warfighter, operator, and customer perspectives.

• Draft and edit thought leadership content for company leaders on topics such as ground autonomy, national security, operational relevance, and defense innovation.

Cross-Functional Collaboration and Project Management

• Partner closely with engineering, product, field operations, business development, and leadership to understand technical concepts and translate them into accessible, compelling content.

• Coordinate content for major company moments, including product announcements, field demonstrations, experiments, events, and company wide communications.

• Manage timelines, inputs, reviews, and approvals for content projects, ensuring work ships quickly without sacrificing quality.

• Collaborate with designers, video producers, agencies, and external vendors to deliver integrated content and campaigns.

Messaging and Narrative Development

• Help define and maintain consistent messaging across channels, audiences, and products.

• Provide strategic feedback to improve clarity, structure, and effectiveness of written and visual communications.

• Support leadership with messaging for all-hands meetings, external speaking engagements, and high-visibility interactions with government, military, and industry audiences.

• Bachelor’s degree or equivalent practical experience, with 5+ years of experience in content strategy, communications, journalism, marketing, or a related field.

• Proven experience creating content for technology products, ideally in defense, robotics, autonomy, software, or other technical domains.

• Exceptional writing and editing skills, with the ability to adapt tone and format for different audiences and platforms.

• Strong interest in social media as a strategic communications channel, with experience shaping messaging and…