Coordinator/Sr Coordinator, Sponsorships and Activations
Listed on 2026-10-19
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Marketing / Advertising / PR
Event Management & Planning, Marketing Communications
Coordinator/Sr Coordinator, Sponsor ships and Activations View Profile
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Coordinator/Sr Coordinator, Sponsor ships and Activations Posting
Start Date:
10/15/26
Location:
DFW Headquarters Building 8 (DFW-SV08)
Cities:
Fort Worth - TX
Requisition
This job will continue to be posted until at least 10/22/26.
Job Description
IntroAre you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life.
Feel free to enrich both your personal and work life and hop on board!
This role supports key sponsor ships across various verticals—including sports, culinary, cause, and influencer marketing—by coordinating efforts across the organization, external partners, and American’s sports agency of record. As part of the Partnerships & Community team within the Global Engagement group, the individual helps ensure successful sponsorship activations on a global scale.
What you'll doAs noted above, this list is intended to reflect the current job but there may be additional essential functions (and certainly non-essential job functions) that are not referenced. Management will modify the job or require other tasks be performed whenever itis deemed appropriate to do so, observing, of course, any legal obligations including any collective bargaining obligations.
- Support in the planning and execution of brand sponsor ships and activations
- Collaborate with multiple internal departments, external partners and our agency of record to drive positive brand perception, preference and loyalty
- Support activations that creatively blend the established brand presence of our partners with American’s
- Champion the brand’s tone of voice in all marketing assets, including copy and creative
- Take ownership of tasks/projects and proactively communicate next steps, timelines and potential issues to appropriate stakeholders – including during ambiguous situations
- Project manage sponsorship-related campaigns from start to finish and develop ongoing results reporting
- Work with the in-house legal department (and respective agencies/partners) to support the development of contracts/agreements for talent, ambassadors and influencers
- Act with urgency and model sound strategic judgement to others including department and company leadership
- Other tasks, as assigned
Minimum Qualifications
- Education & Prior Job Experience
- Associate’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
- 1 year of relevant experience
- Ability to travel up to 20% of the time
Preferred Qualifications
- Education & Prior Job Experience
- Bachelor’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
- Experience in partnerships, sports marketing, sponsor ships, community relations, events, corporate social responsibility and/or cause marketing with the ability to engage a wide range of stakeholders
- Prior experience working with outside agencies
- Knowledge and experience with planning and executing large-scale events and activations
- Prior project management experience
Skills, Licenses & Certifications
- Creative, visual thinking skills with an ability to think “outside the box”
- Strong organization skills and attention to detail
- Ability to work on multiple tasks simultaneously, under tight deadlines and with excellence
- Strong communication, presentation and problem-solving skills
- Ability to work independently and…
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