Project Manager, Content Strategy & Insights

Our merchandising team aims to deliver the best value and selection to our customers through products, services and solutions all centered around our customers’ needs. We are driven by customer insights and analytics to bring products and solutions to market seamlessly. We’re inclusive, well-rounded professionals who have deep experience in buying, selling, negotiating, operations, design, innovation, finance and more.

• Analyze customer behavior, content performance, search performance, and business metrics to uncover opportunities that improve the customer experience and business results.
• Develop data-driven recommendations, business cases, and prioritization frameworks that support informed decision-making.
• Partner with analytics teams to build and maintain reports, dashboards, and measurement frameworks that track initiative effectiveness and business impact.
• Identify customer pain points, content gaps, emerging trends, and continuous improvement opportunities through quantitative and qualitative analysis.
• Plan, coordinate, and evaluate testing initiatives related to content, taxonomy, attribution, navigation, and product detail page enhancements.
• Establish hypotheses, success metrics, and measurement approaches with cross-functional partners, then translate results into actionable recommendations and scalable best practices.
• Support taxonomy structures, attribution frameworks, naming conventions, content standards, and governance processes that improve consistency and product discoverability.
• Coordinate activities, timelines, deliverables, risks, and stakeholder communications across multiple work streams.
• Collaborate with Merchandising, Search, SEO, Product, Analytics, Ecommerce, and Content teams to align priorities and execute initiatives.
• Prepare and present performance insights, project updates, and recommendations to stakeholders and business partners.

• Strong analytical thinking and the ability to turn complex data into clear, actionable insights.
• Natural curiosity and a proactive problem‑solving mindset.
• Ability to navigate ambiguity, establish priorities, and create clarity in complex situations.
• Strong collaboration skills and a team‑oriented approach to working across diverse functions.
• Effective communication, presentation, and influencing skills.
• High level of organization, attention to detail, and comfort managing multiple priorities.
• Adaptability and openness to change in a fast‑paced environment.
• A customer‑focused mindset with a strong emphasis on the end‑user experience.

• Bachelor's degree or an equivalent combination of education and experience.
• 5+ years of progressively responsible experience in analytics, ecommerce, merchandising, digital optimization, or a related discipline.
• Experience analyzing customer, content, or business performance data and translating findings into business recommendations.
• Experience managing multiple projects, priorities, deliverables, and stakeholder relationships.
• Experience developing reports, dashboards, scorecards, or performance measurement frameworks.
• Proficiency with Microsoft Excel and data analysis techniques.

• Master's degree in Business, Marketing, Analytics, Data Science, or a related field.
• Experience with ecommerce content management, taxonomy, attribution, digital merchandising, or content governance.
• Experience designing, executing, and analyzing testing or experimentation initiatives.
• Experience using Power BI, Tableau, Looker, or similar reporting and data visualization tools.
• Knowledge of ecommerce search, SEO, product discovery, customer journey optimization, and digital…