Senior Content Creator - AI & Motion

Job-:
Marketing & Public Relations

Location:

Framingham, MA, United States Workplace:
On-site

Schedule:

Full time, Day (1st shift)
Posted:
Creative at Staples is evolving. We are building a more modern, connected creative organization that combines original ideas, exceptional craft, smart systems, and emerging technology to make better work and make it more effectively. Our team brings the Staples brand to life across the business, translating customer insight, business strategy, and marketing objectives into creative experiences that connect with our audiences.

Our work spans integrated campaigns, digital experiences, email, social, paid media, retail, print, sales enablement, internal communications, and emerging channels. We are rethinking both how ideas are developed and how creative is produced t means raising the creative ambition of the work, experimenting with new ways of working, embracing technology and AI thoughtfully, and building an environment where talented people can do their best work.

Role Summary Reporting to the Manager, Art Direction (Growth + Performance Marketing Creative), the Senior Content Creator - AI & Motion is a storyteller at heart — a senior-level motion graphics designer, lo-fi videographer, and editor or with a deep knowledge of social media and emerging creative technologies. An avid consumer of content, they stay on top of the latest digital and industry trends and are passionate about producing engaging, innovative creative that connects with audiences and aligns with our brand.

The Senior Content Creator collaborates with marketing and creative team partners to research, concept, produce, edit, and execute assets across social platforms and other paid media. This includes capturing lo-fi content in stores, the office, and self-created setups, as well as using AI to enhance captured content and create original content. This role is designed for a creator with hands-on experience in AI-powered design and editing who is eager to continue evolving their skills as technology advances.

It is not an entry point for someone just beginning to explore AI.This is an opportunity to help shape what comes next. What You’ll Be Doing:

Develop and execute high-impact visual content across digital, social, retail, and paid media platforms.

Collaborate with marketing, copywriters, designers, and creative partners to transform business objectives into compelling visual stories.

Lead projects from concept through final delivery, including ideation, storyboarding, production, editing, motion design, and asset deployment.

Create storyboards, creative treatments, prototypes, and mockups to communicate and sell creative concepts.

Develop motion-first content that brings static concepts and brand systems to life through engaging digital storytelling.

Capture and produce lo-fi video content in stores, office environments, and self-created production settings.

Utilize generative AI tools throughout the creative process for concept visualization, image and video creation, editing, optimization, and content versioning.

Research and implement emerging content, social media, AI, and technology trends to continually elevate creative output.

Serve as a subject matter resource for AI-enabled creative workflows, sharing best practices and new technologies with the team.

Lead lightweight video productions, including planning, filming, talent coordination, and post-production editing.

Provide creative direction and mentorship to content creators, freelance resources, agency partners, and cross-functional collaborators.

Ensure all creative assets reflect brand standards, maintain exceptional quality, and effectively communicate key messaging.

Present creative concepts and final deliverables to…