Head of Product Led

At Re:

Build, our mission is to ensure the next generation of important products are made, at scale, in America. We are laying the foundation for a better future for our customers, employees, and communities by revitalizing America's manufacturing base and creating meaningful jobs across the country, including in historically deindustrialized regions.

We operate a sophisticated, end-to-end manufacturing platform that partners with industrial companies and innovators to take products from first concept to full-scale production in critical verticals including aerospace and defense, electrification, medical, energy and environment, and robotics and automation.

The way we operate is as meaningful as the work we do. It's guided by The Re:

Build Way, 16 principles that shape how we collaborate with each other, partner with our customers and vendors, and give to the communities where we operate. The Re:

Build Way principles

Re:

Build is building Livewire, a launchpad business bringing AI-native software to intuitive wire harness design and manufacturing. The product is real, customers are already using it, and there's still a lot to learn about how the growth engine should work; that's where this role comes in.

We're looking for a hands-on product growth leader who can connect the whole customer journey: how the right users find Livewire, what gets them into the product, what gets them to real value, what brings them back, and what eventually gets them to pay. You'll work closely with Product and also partner with Marketing, Sales, Rev Ops, and Customer Success. Together, you will make that journey measurable and keep a consistent flow of experiments.

These experiments will help turn what you learn into better product and growth decisions.

This is a builder role. You should be just as comfortable looking at product behavior as acquisition data, enjoy running experiments, want to talk to users, and be energized by the fact that there isn't a mature growth playbook waiting for you — because you'll help build it. You'll likely start with few or no direct reports. Instead, you will guide external firms, contractors, and internal specialists.

See that as an opportunity rather than a limitation.

• Own the growth journey from acquisition through activation, lifecycle and conversion.
• Build a clear view of the customer journey; who's converting, where they get stuck, and whether they're reaching real value.
• Run a steady cadence of experiments across acquisition, onboarding, product experience, lifecycle and conversion.
• Partner with Product to turn user insights into a faster path to value.
• Build the measurement and operating rhythm that helps the team learn and decide faster.
• Drive conversion, retention and expansion with Sales, Rev Ops and Customer Success.
• Shape positioning and messaging based on customer insight, in partnership with Marketing.
• Direct agencies and specialists to move faster, without outsourcing the thinking.

• Experience in product growth, PLG, lifecycle marketing or a similar role; and you know growth doesn't stop at signup.
• Hands-on experience designing and running experiments, including with imperfect data and small samples.
• Strong partnership with Product, using customer and product data to drive decisions.
• Comfort operating with high autonomy and limited infrastructure.
• Strong quantitative skills funnels, cohorts, conversion and experiment analysis.
• Familiarity with product analytics, CRM/marketing automation, web analytics and experimentation tools.
• Preferred: product-led, self-service or digital commerce experience. Wire harness/CAD/manufacturing expertise not required.

• Product-led, self-service, digital commerce or online buying…