Director of Communications

Global Ends Policy Statement of Desired Outcomes

Frederick Community College (FCC) exists to provide all Frederick County residents and others who choose to enroll at the College, with the education, workforce preparation, skills, abilities, and personal growth necessary to succeed in an increasingly interconnected world, at a cost that demonstrates the prudent use of the College’s available resources.

The Director of Communications (DOC), responsible to the Senior Director of Marketing and Communications, is a creative, innovative, experienced communications professional comfortable in a dynamic environment to develop and execute comprehensive, research-driven communications strategies while cultivating responsive relationships. The goal is to foster College-wide collaboration using an integrated communications strategy that promotes the desired outcomes of the College’s Global Ends Policy Statement.

In collaboration with the Office of the President and Marketing team colleagues, the DOC will leverage cross-functional skills across a variety of platforms (including intranet/digital/print/social media), engaging the College’s operational divisions to create compelling content that tells the stories of experiences and success unique to the FCC community.

Elevating the importance of strategic communication at the College, this role will lead in the development of College-wide communications policies/procedures, critical communications involving College-wide alerts/emergency/weather/closure messaging, and other initiatives and resources as merited. The DOC also serves as the College Public Information Officer (PIO) and handles all Public Information Act requests and public affairs duties as the liaison between the College and regional public information officers, the media, governmental and elected officials and the public in general.

The DOC supports the Office of the President with executive communications, presentation and visual media development, event forums and ceremonies, a cadence and quality control of communication materials to internal and external audiences, and proactively leading FCC’s message development and narration to demonstrate impact to all stakeholders. This encompasses institutional public relations activities as well. Working closely with the President and executive leadership, the DOC will plan and execute communication campaigns focused on achieving specific organizational goals through clarity in messaging as it relates to College initiatives, employee/student/alumni accomplishments, changes that influence the student and employee experience and crisis and issues management.

The right person for this role with be able to demonstrate experience with key responsibilities of the position including communications strategy planning and execution, media relations, and content development.

The duties below are representative of the duties of the classification and are not intended to cover all the duties performed by the incumbent in this position. The omission of specific statements of duties does not exclude them from the position if the scope of work is similar, related, or a logical assignment to this classification.