Strategic Communications Coordinator

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Work type: Staff
Location: Fresno
Categories: Excluded, Athletics, At-Will, Full Time

Compensation and Benefits

This is a full-time, non-exempt position.

The Fresno State Athletic Corporation provides a comprehensive benefit package that includes medical, dental and vision plans, participation in the California Public Employees Retirement System (CalPERS), and sick and vacation time. A summary of benefit information can be found here (under Athletic Corporation header).Athletic Corporation employees are at-will.

Job Summary

Reporting to the Associate Athletics Director for Strategic Communications, this position will assist in directing all aspects of strategic communications, sports information, and media relations. This position will provide timely, creative, and accurate information to meet the needs of Bulldog fans, build campus and community interest, and tell compelling stories for assigned sports and individual student-athletes and coaches. Will prioritize all efforts related to the creation and implementation of comprehensive creative and digital communications strategies for assigned sports that focuses on optimizing and continually advancing a positive brand image and offers opportunities for fans and media members to engage with assigned sport programs.

Will strive to set the standard among peer and aspirant institutions as it relates to the production and distribution of digital content with a primary focus on local, regional, and national exposure of assigned sport programs. There is an expectation to proactively and continually research, plan, and produce compelling storylines for assigned sports and Fresno State Athletics as a whole and to strategically distribute these compelling stories on all applicable platforms.

Key Qualifications

• Proficient in the use of Microsoft Office and the Adobe Creative Suite/Cloud
• Strong knowledge of all social media platforms (Facebook, You Tube, Instagram, Twitter, Snapchat, Tik Tok, etc.)
• Thorough knowledge and understanding of terminology and statistics used in intercollegiate sports
• Strong oral and written communication skills
• Ability to:
  • Exercise independent judgment and discretion on a daily basis
  • Identify, produce, and publish creative and compelling digital content
  • Effectively tell stories about individual student-athletes and staff, as well as stories on sport programs
  • Create and adhere to content distribution calendars in order to continually distribute consistent content
  • Cultivate and steward relationships with media contacts
  • Write effectively (AP Style) and produce game notes, previews, game recaps and special features
  • Strictly adhere to NCAA, Pac-12 and University rules and regulations
  • Work in a flexible, collaborative manner in a fast-paced environment with frequent interruptions while under pressure of meeting deadlines; travel with teams as needed
  • Perform job assignments by working extended 8-hour workdays and weekends, which can also include holidays
  • Apply effective listening, writing and oral skills and competence in interpreting and communicating procedures, policies, information, ideas and instruction
  • Support the department’s commitment to equity and diversity, as well as perform all duties with integrity and professionalism
  • Establish and maintain effective working relationships with faculty, staff, and the general public from diverse ethnic, cultural, and social-economic backgrounds
  • Commitment to academic integrity and compliance with University, conference and NCAA regulations
  • A history of regular attendance and positive performance evaluations

The University serves the San Joaquin Valley while maintaining deep involvement with the state, nation, and across the globe.

Metropolitan Fresno, with a multi-ethnic…