Associate Brand Manager

Job Overview

At Keurig Dr Pepper, our mission is to provide a beverage for every need, everywhere people shop and consume. With a portfolio of more than 125 iconic brands that consumers know and love, we are one of the largest food and beverage companies in the US. We keep the consumer at the heart of everything that we do, and that is why KDP holds strong leadership positions in most beverage categories.

We’re looking for an Associate Brand Manager to help lead our marketing efforts on iconic brands such as Dr Pepper®, Canada Dry®, Snapple®, Bai®, Mott’s®, CORE Hydration®, among others. This role is based at the KDP headquarters in Frisco, Texas. Relocation to Greater Dallas, TX area is required with 10%-15% travel.

• Learn to place the consumer at the heart of strategy and leverage insights, data, and sound business judgement to build tactical plans that support growth priorities
• Build upon your passion for data and analytics to provide timely business diagnostics, measure progress against growth goals, and provide actionable recommendations and optimizations
• Lead initiatives and marketing programs you help design by partnering with A-list agencies and top notch cross functional talent
• Partner with communications and insights teams to inform, build, execute and measure world class integrated marketing communications
• Be the face of your brand, championing your growth initiatives rooted in consumer needs and keen business expertise
• Actively manage significant investment budgets with a voice in how resources are allocated to achieve growth objectives

• Salary Range: $76,400 - $128,000
• Actual placement within the compensation range may vary depending on experience, skills and other factors
• Benefits, subject to election and eligibility:
  Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation and sick time), 401(k) with company match, Tuition Reimbursement, and Mileage Reimbursement
• Annual bonus based on performance and eligibility

• Bachelor’s Degree required; MBA preferred
• At least 3 years of brand marketing or brand management experience. CPG/Beverage experience from a Fortune 500 CPG company preferred.
• A general manager mindset with data-driven decision making and measurement
• Exceptional team leader with a commanding presence and ability to influence across functions, leadership levels and customer teams
• Proven ability to operate in a fast‑paced environment, reacting with sound judgement and often without specific direction
• Expertise in developing and implementing brand strategies based on consumer insights, market data, category trends and the competitive environment
• Proficient at flexing between strategic planning and tactical planning

Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world‑class brand portfolio, powered by a talented and engaged team that is anchored in our values.

We work with big, exciting beverage brands and the #1 single‑serve coffee brewing system in North America at KDP, and we have fun doing it!

We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~29,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well‑being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.

Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.