Senior Project Manager – Brand Implementation & Regulatory Governance

About The Role

We are seeking an experienced Senior Project Manager to lead global brand implementation and regulatory governance programmes. In this role, you will manage complex, multi-geography brand rollout initiatives, oversee packaging, labelling, trademark and branding compliance across diverse markets, and ensure flawless execution of global brand strategy.

Basel | Start: ASAP

We are seeking an experienced Senior Project Manager to lead global brand implementation and regulatory governance programmes. In this role, you will manage complex, multi-geography brand rollout initiatives, oversee packaging, labelling, trademark and branding compliance across diverse markets, and ensure flawless execution of global brand strategy.

You will coordinate across regional teams, navigate regulatory requirements, manage stakeholder alignment, and deliver comprehensive brand implementation programmes with precision. This is an ideal opportunity for a seasoned programme leader with deep expertise in brand management and regulatory governance who can drive consistency across global operations while respecting local market requirements.

• Lead and deliver large-scale global brand implementation programmes across multiple markets
• Manage packaging, labelling, trademark and regulatory compliance processes across geographies
• Develop and execute comprehensive programme plans with robust governance and quality assurance
• Coordinate across regional and functional teams to ensure consistent brand rollout
• Manage regulatory and compliance risks related to brand, packaging and labelling requirements
• Drive stakeholder alignment across commercial, legal, regulatory and operational functions
• Provide executive reporting on programme progress, risks and compliance status
• Establish and maintain brand governance frameworks and guidelines across the organisation

• Proven track record delivering large-scale, complex cross-functional programmes in global organisations
• Strong programme and project management capabilities, including planning, governance, reporting and milestone delivery
• Experience managing risks, issues, dependencies and critical path activities across multiple work streams
• Demonstrated ability to influence senior stakeholders and drive alignment across diverse business functions
• Strong communication, facilitation and executive reporting skills
• Experience delivering programmes within dynamic, regulated business environments
• Ability to balance strategic objectives with operational execution and compliance requirements
• Experience working across multiple geographies and stakeholder groups
• Strong problem-solving capability and ability to manage ambiguity

• 10+ years of experience in manufacturing, operational or regulated business environments
• Project Management certification: PMP (Project Management Professional), PRINCE2 Practitioner, or MSP (Managing Successful Programmes)
• Proven experience managing global brand implementation, rebranding or brand modernisation programmes
• Deep knowledge of packaging, labelling, trademark, or regulatory governance processes
• Experience navigating multi-market regulatory requirements and compliance frameworks

You are a detail-oriented programme leader who excels at managing complex, multi-market brand and compliance initiatives. You have a track record of delivering global programmes with precision while navigating regulatory complexity across diverse markets. You're comfortable coordinating across geographies, managing competing priorities, and driving flawless execution of brand strategy. You thrive in regulated environments and are driven by delivering consistent, compliant, market-ready brand implementations.