Marketing Data Specialist

Job Offer
(strictly no recruitment agencies)

We are looking for passionate candidates ready to contribute to our humanitarian mission.

Below, you will find the job details and the qualifications we are looking for.

Do your qualifications and experience not exactly match all requirements of the job?

At MSF OCG, we are committed to an inclusive culture that supports and amplifies the diverse voices of our staff members. We strive to create workplaces where teams of people with diverse backgrounds, characteristics, perspectives, ideas and experiences work together to advance MSF's social mission and create better outcomes for our patients and the communities we work with.

We understand that some people may hesitate to apply for employment if they don't meet all listed job requirements. Research shows that this is especially true for women. If you believe your profile is a good match for this position, we invite you to apply even if you don’t fulfil every listed qualification.

We encourage applications from individuals of all genders, ages, sexual orientations, ethnicities, background, religions, beliefs, ability status, and all other diversity characteristics.

MSF does not tolerate sexual exploitation and abuse, any kind of discrimination or harassment, including sexual harassment. All selected candidates will undergo reference checks.

Médecins Sans Frontières is an independent, international medical and humanitarian organization that provides care to people in need, people affected by natural or man-made disasters, and victims of armed conflict, without discrimination and without regard to race, religion, creed or political affiliation (MSF Charter).

The purpose of this position is to ensure the reliable operational execution of marketing data processes across CRM, web, and analytics systems, to guarantee high-quality campaign configuration, tracking, and reporting. The position provides operational and technical support to the BI team, contributing to the effectiveness of fundraising analytics and the integrity of fundraising data.

• Implement and technically configure campaigns and automated donor journeys in our CRM according to direct marketing specifications, ensuring correct execution and accurate downstream reporting.
• Monitor the execution of automated donor journeys on a weekly basis, ensuring performance aligns with established success criteria. Identify any issues and take corrective action to maintain donor engagement and satisfaction.
• Coordinate and configure tracking sources, UTM structures, and attribution conventions across online and offline channels to ensure end-to-end traceability and alignment with fundraising analysis needs.
• Liaise with the Fundraising Operations Systems Unit (FOSU) on CRM releases, incidents, data inconsistencies, and configuration requests to ensure system accuracy, stability, and timely issue resolution.
• Verify and analyze discrepancies between digital payment systems and CRM revenue records, ensuring data integrity and initiating follow-up with FOSU when issues arise.
• Process digital data exports for CRM integration, in coordination with FOSU and relevant system owners.
• Maintain and update documentation on marketing data processes, configurations, data flows, and the tracking catalogue to support transparency and operational continuity.

Education

• Tertiary degree or equivalent in data management, information systems, or a related field.
• Certification in data analytics, CRM systems, digital marketing, or marketing automation is a plus.

Experience

• Expertise in CRM-driven marketing operations, including data structure, workflows, and segmentation.
• Hands-on experience in digital tracking, analytics, and campaign measurement.
• Proven ability to collaborate with technical teams and business stakeholders in data-driven environments.
• Proficient with MS Dynamics, Customer Insights, or equivalent CRM/marketing automation platforms, including configuration and reporting.
• Experience in fundraising, non-profit, or multichannel marketing environments is a plus.

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