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Account Based Marketing; ABM) Manager

Job in Genf, Geneva, Switzerland
Listing for: SonarSource
Full Time position
Listed on 2026-10-04
Job specializations:
  • Marketing / Advertising / PR
    Account Manager, Marketing Strategy
  • Sales
    Account Manager
Salary/Wage Range or Industry Benchmark: 90000 - 130000 CHF Yearly CHF 90000.00 130000.00 YEAR
Job Description & How to Apply Below
Position: Account Based Marketing (ABM) Manager
Location: Genf

Who is Sonar?

Sonar is driving the future of agent-centric software development. As the leader in AI code review and verification, we solve a critical problem: ensuring that software generated by AI-assisted developers or autonomous agents is reliable, secure, and maintainable.

Integrating seamlessly with Claude Code, Codex, Cursor, Git Hub Copilot, Gemini, and Devin, we help over 75% of the Fortune 100 build trusted, reliable, compliant software. Customers who use Sonar are 44% less likely to report an outage due to AI-generated code.

We believe code verification is the critical missing link in the Agent-Centric Development Cycle (AC/DC). Industry giants like Nvidia, Service Now, , Goldman Sachs, AstraZeneca, and Ford Motor Company count on us to provide independent, explainable, consistent review and governance of their AI-generated code via products like:

  • Sonar Qube: The world’s leading AI code review and verification platform.

  • Sonar Qube Foundation Agent: Currently topping the leaderboards for agentic software repair.

  • Sonar Sweep & Sonar Context Augmentation: Providing the enterprise-grade context and constraints agents need to be truly effective.

Our team operates across global hubs in Austin, Bochum, Dubai, Geneva, London, Singapore, Tokyo, and Washington D.C. We move with a mindset we call CODE:

  • Committed to our customers and community.

  • Obsessed with quality.

  • Deliberate in our decisions.

  • Effective as one team.

With over $400M in revenue and profitable, fast-paced growth, we are building the backbone of the AI software revolution. If you’re hungry to have an impact, want to build at a fast pace, and ready to work at the forefront of AI, we want to hear from you.

Position description

Account-based marketing is at the center of how Sonar wins and expands its most strategic enterprise accounts, and we are investing to scale it. Based in one of our hubs in Austin, London, or Geneva and part of the Demand Generation squad, the ABM Manager owns the strategy, execution, and measurement of one-to-one, one-to-few, and one-to-many programs that engage our highest-value target and customer accounts.

You will orchestrate personalized, multi-channel campaigns that align marketing and sales around a shared list of accounts, accelerate pipeline, and deepen expansion within the enterprises that rely on Sonar.

This is a full-funnel, hands-on role that blends strategic account selection with day-to-day campaign execution. You will partner closely with sales, SDR, field, demand generation, and product marketing teams to build account plans, deploy the right plays at the right stage, and prove impact with rigorous measurement. Success requires equal parts strategic thinking, creative campaign building, strong analytics, and the relationship skills to keep marketing and sales moving as one team against a common set of accounts.

What

you will do
  • Own ABM strategy and account selection: Define and run Sonar’s account-based marketing strategy across one-to-one, one-to-few, and one-to-many tiers — partnering with sales to select, segment, and prioritize target and expansion accounts based on fit, intent, and opportunity.

  • Build and execute multi-channel account plays: Plan, build, and continuously optimize personalized campaigns across paid (e.g., Linked In, display, and ABM platforms such as 6sense or Demandbase), email, web personalization, direct mail, and content — tailored to each account’s buying stage and stakeholders.

  • Align marketing and sales: Serve as the connective tissue between marketing and the account teams — co-developing account plans with AEs and SDRs, equipping them with the right messaging and assets, and coordinating outbound and marketing touches into a single, orchestrated motion.

  • Define and…

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