Content Marketing Specialist

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The Madison Morgan County Convention and Visitors Bureau (MMCVB) is seeking a dynamic, goal‑oriented, tech‑savvy, and creative individual to join our team as a full‑time Content Marketing & Sales Specialist. This position plays a key role in advancing MMCVB’s vision of positioning Madison and Morgan County as a “must‑visit” destination. MMCVB promotes economic development and community vitality through travel and overnight stays while encouraging meaningful participation by visitors in the local tourism economy.

This role is responsible for the day‑to‑day execution of MMCVB’s sales and marketing responsibilities with a heavy focus on social media marketing and content creation. This position will work closely with the Director, interns, local businesses, tourism partners, regional organizations, and community stakeholders.

Create, schedule, monitor and manage organic and paid social media content – including photography, short‑form video (Reels), and copywriting – to increase engagement, reach new audiences, and promote Madison and Morgan County as a destination on Facebook, Instagram, Pinterest and You Tube. Coordinate and maintaining an ongoing and comprehensive video and image library, understanding usage rights and procurement avenues. Lead and manage interns to support these social media and content creation efforts.

Build relationships with local partners and drive sales for memberships, cooperative marketing offerings and Destination Guide, while managing all related administrative tasks including outreach lists, payment and asset collection.

Update and maintain accurate business listings, event calendars, and general destination content on Visit

MadisonGA and partner websites.

Perform reporting, administrative, and other duties as assigned.

• Bachelor’s degree and previous experience in Marketing, Communications, Public Relations, Advertising, Hospitality, Tourism, or a related field, preferred.
• Highly organized, self‑motivated, and able to manage multiple projects and deadlines independently.
• Creative content creator with demonstrated experience in photography, short‑form video, and digital design; requires proficiency in creative apps (Canva, Cap Cut, basic Photoshop) and working knowledge of digital platforms (Meta Business Suite, Word Press, etc.).
• Proficiency with Microsoft Office and/or Google Workspace.
• Strong written/verbal communication skills with keen attention to detail and commitment to accuracy.
• Flexible and willing to work occasional evenings, weekends, and special events.
• Ability to represent MMCVB professionally in public and industry settings; must be able to travel locally and occasionally regionally for meetings, events, professional development, and tourism‑related activities.
• Must be able to lift and carry up to 20 pounds, including boxes of brochures and other marketing materials.