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Digital Marketing Manager
Job in
Glasgow, Glasgow City Area, G1, Scotland, UK
Listed on 2026-09-21
Listing for:
Nigel Wright Group
Full Time
position Listed on 2026-09-21
Job specializations:
-
IT/Tech
Digital Marketing, SEO -
Marketing / Advertising / PR
Digital Marketing, SEO, Marketing Management
Job Description & How to Apply Below
Key Responsibilities Reporting into the Marketing Director, you’ll be responsible for developing and executing acquisition strategies that drive measurable growth across paid, organic and owned channels. Lead PPC strategy and optimisation across Google Ads and paid social platforms. Own SEO performance, improving organic visibility, rankings and website traffic. Drive customer acquisition across all digital channels, continuously improving lead generation and conversion rates.
Manage agency and third-party relationships to maximise marketing effectiveness. Analyse campaign performance, identify opportunities and make data-led decisions. Work closely with commercial, sales and operational teams to align marketing activity with business objectives. Manage website performance, CRO initiatives and marketing technology platforms. Key Attributes We’re looking for someone who combines strategic thinking with a hands-on approach. You’ll likely have:
Proven experience in a Digital Marketing Manager or Performance Marketing role. Strong PPC expertise with a track record of delivering ROI and revenue growth. Deep understanding of SEO strategy, technical SEO and content optimisation. Experience managing acquisition campaigns across multiple digital channels. Strong analytical skills and confidence using data to drive decisions. Experience working in a fast-paced, commercially focused environment.
Excellent stakeholder management and communication skills.
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