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CRM Lifecycle Marketing Lead — Hybrid (3–4 days in-office

Job in Glasgow, Glasgow City Area, G1, Scotland, UK
Listing for: FORM
Full Time position
Listed on 2026-08-09
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, CRM Systems & Management, Marketing Communications, SEO
Salary/Wage Range or Industry Benchmark: 32000 - 52000 GBP Yearly GBP 32000.00 52000.00 YEAR
Job Description & How to Apply Below
Position: CRM Lifecycle Marketing Lead — Hybrid (3–4 days in-office)

FORM in Glasgow is seeking an experienced CRM Specialist to own the customer lifecycle marketing for a growing online health-tech organisation. The role is office-based with three to four days per week in the office, and you will work closely with marketing, creative and ecommerce teams to build personalised journeys that boost engagement, retention and customer lifetime value.

You’ll own email/SMS campaigns, design automated journeys, run A/B tests and analyse results to continually improve

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