PR Account Manager

PR ACCOUNT MANAGER

Our client is a new breed of PR agency who are experiencing exciting growth currently. Their Glasgow office is looking for a brilliant PR Account Manager (or a Senior Account Executive ready to step up!) to join the team to work on some of their most exciting account including drinks, FMCG and media.

CULTURE

Grounded by their values, and powered by culture, this is an agency who build brands recognised for who they are and why they matter.

They are audience-obsessed, story-driven and channel-agnostic. The agency have grown to c 50 staff and are still looking to add to their Glasgow team to delivery services across PR, social/digital, event/experiential and creative strategy and they specialise in creating meaningful and authentic campaigns, deliver world class creative and ensure a solid return on investment for their clients.

The agency’s vision is to build brands that matter and to produce exciting creative work, free from bias or stereotype, that is inclusive of all sexualities, genders, and ethnicities - and representative of all backgrounds, communities, cultures, and abilities.

They believe that this is achievable only if they build an internal culture that matters first .... one that allows a truly diverse team to thrive and grow and as such, they want to distribute opportunity equally and want everyone that works for them to feel like they are included and celebrated. For them, an inclusive environment is one in which every member of the team feels empowered to bring their authentic selves to work.

Where everybody feels comfortable to be who they are and identify how they want. This agency wants everyone to feel respected and valued, that their voices are heard and crucially that they feel like they’re working somewhere they belong.

THE ROLE

You will report to an Account Director. You will have a minimum of 1 year’s agency experience, ideally working on consumer lifestyle brands. Our client may also look at equivalent client side PR experienced candidates if they come from the FMCG / drinks side of things (someone with a real appetite to join agency).

The PR Account Manager is a crucial member of the team, that delivers exceptional service to the client. You are the heartbeat of your accounts, and a key contact for clients and manage upward communication effectively.

Great Account Handlers drive projects forward and take the team with them. They can create and present plans to clients and are Grade A publicists. They can write effective copy across a range of channels and formats, and they are eager and ambitious to learn and grow within the team and within the industry.

Within this agency environment, Account Managers have autonomy, trust, and high expectations, thus they want committed, and ambitious Account Executives that show proactivity, drive, and set high standards for all those around them.

YOUR SKILLSET (a wish list!)

• Media strategy. You understand your clients’ audiences inside out, how they consume media, and how to craft the right story to generate editorial coverage.

• Media relations. You understand how the media works, have impeccable contacts and well-developed media relations skills.

• Client relations. You are used to being the key contact for your clients, you are a trusted consultant and lead autonomously on all client comms, both written and verbal.

• Account management. You make accounts run like clockwork. Efficient and effective comms internally and externally, run meetings, manage team deadlines, ensure actions are executed and drive forward projects.

• Written skills. You're capable of writing effective comms for a range of channels – press releases, web copy, social copy, sell-in notes, headlines, etc. – and can easily adopt the TOV of a range of clients and audience.

• Management skills. You have experience in managing Account Executives and interns ideally

• Presenting. You are a confident and effective presenter, able to lead on routine client presentations and calls, but also deliver inspiring presentations of campaign plans

• Creative. You can contribute effectively to creative brainstorms, bringing your own personal perspective and cultural…