B2B Marketing - Senior Account Manager

THIS IS A HYBRID ROLE ABOUT MARKETBRIDGE

Marketbridge partners with leading B2B brands to create unified Go-to-Market®systems that connect strategy, AI, creativity, activation and measurement. With a team of 350+ across the US, Canada and the UK, Marketbridge supports over 150 clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit  and follow

The Senior Account Manager is pivotal in the day-to-day management of the client’s business and the implementation of campaigns from brief through to execution, ensuring delivery against strategic objectives while maintaining strong client relationships.

• Oversee the day‑to‑day administration of all client projects, ensuring briefs are interpreted, deadlines met and priorities managed.
• Become the knowledge holder for campaigns, ensuring alignment across contributors and clear understanding ofsubject matter.
• Ensure internal teams and clients are managed effectively to achieve the best outcomes in the most efficient way.
• Keep all paperwork updated, including estimates, briefs, timelines and contact reports.
• Implement best practice through comprehensive briefing documents, timelines and status reports,ensuring approvals at key milestones.
• Identify out‑of‑scope requests and provide recommendations on the appropriate approach.
• Review profitability with the Account Director, identify learnings and implement improvements while maintaining quality.
• Oversee work delivered across agency departments to ensure consistency and quality.
• Deputise for the Account Director internally and with clients when required.

• Work closely with the Account Director and contribute to go-to-market planning.
• Maintain in-depth knowledge of the client’s business and the technology sector.
• Think proactively on behalf of clients, identifying new marketing initiatives, future projects andareas for optimisation.
• Identify new opportunities and maximise existing ones within the client account.
• Help shape and develop client briefs.
• Write strong creative briefs in collaboration with Planning and Creative leadership.
• Stay informed on industry and marketing trends, using insights to guide client strategy and recommendations.
• Present agency recommendations effectively, both verbally and in writing.
• Analyse campaign results and share clear, meaningful insights.

• Develop strong relationships with agency teams and collaborate effectively across departments.
• Build and maintain strong client relationships, acting as the first point of contact for day-to-day matters.
• Contribute to the personal development of team members where required.
• Manage, inspire and mentor team members to ensure high performance and career progression.
• Know when to bring in senior support or wider team members to maximise client opportunities.
• Ensure clear communication and alignment across internal and external stakeholders.

• Submit accurate weekly forecasts.
• Manage day-to-day finances, ensuring efficiency, correct pricing and budget adherence.
• Ensure all financial approvals (including purchase orders) are obtained before spend is committed
• Ensure prompt and accurate invoicing of all projects.
• Support the Account Director in forecasting and financial accuracy as required.

• Able to think strategically and weigh long-term considerations.
• Able to communicate strategic thoughts succinctly.
• Proactive and creative thinker.
• Highly organised with strong multitasking ability.
• Able to pool resources effectively.
• Able to manage budgets.
• Able to work under pressure and meet tight deadlines.
• Capable of managing others and getting the best from them.
• Able to prioritise workloads for self and others.
• Understands how to work with clients and meet their requirements.
• Confident presenter both verbally and in writing.
• Able to build relationships with colleagues and clients.
• Can manage team dynamics effectively.
• Willing to take on tasks beyond existing experience.
• Willing to learn new skills and absorb information.
• Confident,…