Copywriter

We’re looking for a creative and commercially minded Copywriter to join an ambitious online D2C retailer. You’ll create engaging copy across brand campaigns, e-commerce, CRM, social media, product launches and paid marketing.

Some of your responsibilities will include:

• Write copy for campaigns, product launches, websites, email, SMS, social and paid media.
• Develop product descriptions, landing pages, category content and promotional messaging.
• Adapt messaging for different audiences, channels and stages of the customer journey.
• Help maintain a consistent and engaging brand tone of voice.
• Work closely with Marketing, Growth and other teams to support commercial goals.
• Create editorial content such as blogs, buying guides and educational pieces.
• Use customer insights, performance data and A/B testing to improve copy.
• Use AI tools for research, brainstorming, drafting and optimisation, while applying strong human editorial judgement.

About you

• 2–4 years’ experience in copywriting, content, marketing or a similar role.
• Excellent written English with strong editing and proofreading skills.
• Experience creating digital content across web, email and social media.
• Able to adapt tone and messaging for different audiences and platforms.
• Confident using AI tools and able to critically edit AI-generated content.
• Organised, commercially aware and comfortable managing multiple deadlines.
• Experience in e-commerce, retail, lifestyle or a consumer-facing brand.