Commercial Excellence and Transformation Director

Job Job Number: 305027

Location:

United Kingdom, Europe Job Type: Commercial Director Sector:
Sales & Marketing Focus Area:
Orthopedics & Spine Posted:
Consultant:
Jonathan Kerriss - Director and Executive Search ConsultantA senior EMEA Commercial Excellence leadership opportunity within an established Med Tech business, focused on transforming commercial operations, driving sales effectiveness and maximising business performance. The role will lead CRM transformation, pricing strategy, commercial analytics, sales capability development and cross-regional change initiatives to deliver sustainable growth.

Transform How We Sell. Shape How We Grow.

What happens when commercial strategy, data, technology and people come together to unlock a new level of business performance?

Our client is an established, innovation-led Med Tech business with a genuine commitment to delivering better outcomes for patients. We’re looking for a commercially driven, forward-thinking leader to transform how their EMEA business operates, bringing greater insight, consistency and effectiveness to commercial execution across multiple markets.

This is an opportunity to shape the commercial engine behind a growing medical device business, leading initiatives that improve sales performance, sharpen pricing strategy, unlock actionable insights and equip teams with the skills and tools to succeed.

Reporting into senior regional leadership, you’ll work closely with senior commercial leaders and cross-functional teams across EMEA, with the scope to influence strategy, embed best practice and deliver measurable business impact.

You’ll take ownership of the regional commercial excellence agenda, building the processes, systems and capabilities that help teams make better decisions, sell more effectively and deliver sustainable growth.

Your responsibilities will include:

Lead CRM transformation:
Own the business-wide CRM strategy, implementation and adoption, creating consistent sales processes, stronger pipeline visibility and more reliable forecasting across markets.

Turn data into commercial advantage:
Develop a robust commercial intelligence capability, translating customer, pipeline and performance data into actionable insights that drive better decisions and uncover new growth opportunities.

Drive pricing excellence:
Establish pricing strategies, governance frameworks and performance tracking to improve price realisation, strengthen margins and support more effective tender and negotiation outcomes.

Elevate sales effectiveness:
Introduce consistent approaches to opportunity management, account planning, forecasting and performance measurement, helping teams focus on the activities that deliver the greatest commercial impact.

Build world-class sales capability:
Lead the development of a regional Sales Academy, strengthening onboarding, consultative selling, value-based selling, negotiation, coaching and ongoing professional development.

Embed a culture of accountability:
Establish clear KPIs, governance and performance routines that improve visibility, encourage ownership and raise the bar across countries.

Lead transformation and change:
Partner with Country General Managers, Sales Leaders, Marketing, Finance, IT and other stakeholders to turn strategic priorities into practical, sustainable improvements.

Build and inspire a specialist team:
Lead and develop capabilities across commercial analytics, CRM and sales enablement, pricing, and sales excellence and training.

We’re looking for an experienced commercial transformation leader who combines strategic vision with the ability to make change happen on the ground.

You’ll ideally bring:12+ years’ experience in commercial leadership, commercial excellence, sales operations, sales…