Sales Team Leader

Sales Team Leader

Location:

Cirencester

Reports To:

Sales Manager

Salary: 40,000 + Commission (OTE 80k- 90K)

To lead, coach, and develop a team of new sales starters, building their confidence, capability, and performance from initial onboarding through to full competency. This role is responsible for creating a high-performing, motivated Academy team that successfully progresses into core sales roles and contributes to overall sales success.

• Coach, mentor, and develop individuals with little or no prior sales experience
• Deliver structured and hands‑on training to build core sales skills and confidence
• Support team members through onboarding and guide them to full role competency
• Set clear performance objectives and provide consistent, constructive feedback
• Monitor individual and team performance, producing regular progress reports
• Create and implement tailored development plans based on individual needs
• Foster a positive, inclusive, and high-energy team culture focused on growth and success

• Effective onboarding and development of new sales starters
• Increased confidence, capability, and performance across the team
• Clear, structured reporting and development planning
• A positive, engaged, and motivated team environment

• Successful completion of onboarding milestones and reduced time to competency
• Achievement of KPIs, including quality of calls and progression into core sales roles
• Timely and accurate reporting, with actionable development plans
• High engagement scores, low early-stage attrition, and positive team feedback

• Proven experience in coaching, mentoring, or developing individuals, ideally within a sales environment
• Strong communication and interpersonal skills, with the ability to motivate and inspire
• Experience training individuals with limited or no prior experience
• Confidence in setting targets, delivering feedback, and driving performance improvement
• Highly organised, with the ability to manage multiple development plans simultaneously
• A genuine passion for developing people and building capability from the ground up

• Supportive, patient, and encouraging approach to leadership
• Leads by example with professionalism and a positive attitude
• Builds an inclusive and motivating team environment
• Proactively identifies development needs and growth opportunities
• Demonstrates resilience, adaptability, and a commitment to continuous improvement