Senior Brand Manager, Branded Food

Senior Brand Manager - Leading Food Brands

Northampton 2 days a week, Gloucester Office 1 day a week (or vice versa).

Salary: up to £65k + 5k Car Allowance + Bonus

Are you a commercially-minded marketing leader with a passion for building brands, driving innovation, and delivering measurable business growth?

We're looking for an experienced Senior Brand Manager to take ownership of a portfolio of well-established consumer food brands, leading their long-term strategy, growth agenda, and commercial performance.

• Develop and deliver ambitious 3 to 5-year brand growth strategies
• Lead annual brand planning and strategic roadmaps
• Drive innovation pipelines across products, formats, channels, and consumer occasions
• Own significant marketing investment and maximise return through effective budget allocation
• Deliver integrated communication campaigns across paid, owned, and earned channels
• Partner with Sales, Category, Finance, Insights, and Operations to unlock growth opportunities
• Use consumer, shopper, and market insights to shape business decisions
• Coach and develop a high-performing Brand Manager
• Influence senior stakeholders and contribute to wider business strategy

• Proven experience in a Senior Brand Manager or equivalent marketing leadership role
• Marketing experience from the FMCG sector
• Strong track record of delivering brand and commercial growth
• Experience managing innovation projects from concept to launch
• Exceptional strategic thinking and stakeholder management skills
• Strong financial and commercial acumen
• Experience leading agencies and cross-functional teams
• A passion for consumer brands and creating impactful marketing programmes

You'll have the opportunity to shape the future of a portfolio of household brands, influence strategic decisions at a senior level, and work in a collaborative, ambitious environment where marketing plays a central role in driving business success.