Senior Content Manager

Working hours:35 hours per week, Monday to Friday

Duration:Permanent

Location: Gloucester

Job : 205485

Ecclesiastical Insurance
, who are proudly part of
Benefact Group
are looking for a Senior Content Manager to join our Gloucester office.

As a Senior Content Manager
, you will lead UKGI's content and editorial capability, turning our brand strategy and narrative into compelling, audience-led content that supports marketing and business objectives. You'll shape and deliver our thought leadership strategy and publishing activity, identifying topical insights and opportunities that strengthen UKGI's authority, reputation, and market presence.

Working closely with senior leaders, subject matter experts, and external stakeholders, you'll develop engaging content and thought leadership programmes, build the profile of key voices across the business, and identify opportunities to extend the reach of our expertise through media, trade publications, industry associations, and partner networks. You'll also ensure content consistently reflects our brand strategy, positioning, and standards across UKGI and relevant in-scope brands.

"This is an exciting time to join the marketing team at Ecclesiastical, as we look to accelerate our growing influence and start to build a voice of authority within our markets. As Senior Content Manager, you won’t just be leading the content creation, We need someone who can build a world class thought leadership strategy that generates trust, protects our brand reputation and elevates our voice.

If you’re a highly energised individual who thrives in a dynamic environment and can create compelling high impact narratives from complex, technical concepts, we’d love to hear from you."

Join a collaborative and inclusive culture that’s committed to making a difference and building a more sustainable future. Ranked amongst the UK's 15 Best Big Companies to Work For in 2025, we offer fantastic career and development opportunities within a rapidly growing, innovative Group - where all profits go to charity and good causes.

• Build trusted relationships with senior leaders, subject matter experts, media, industry associations, and Group PR teams to identify opportunities that raise the profile and influence of UKGI expertise.

• Lead UKGI's content, editorial, publishing, and thought leadership programme, developing audience-led content that supports brand, reputation, engagement, and commercial objectives.

• Identify topical themes, stories, and opportunities, translating expertise into authoritative thought leadership, commentary, and content across relevant channels.

• Lead editorial standards and quality, ensuring content is engaging, accessible, compliant, and aligned to brand guidelines and tone of voice.

• Maximise content value through effective planning, reuse, repurposing, and distribution across paid, earned, shared, and owned channels.

• Use performance insights and data to evaluate content effectiveness and drive continuous improvement.

• Provide leadership and guidance across UKGI's content capability, developing editorial best practice and supporting the growth of colleagues within the function.

• Manage external content, editorial, and PR suppliers as required, ensuring quality, value, and delivery against objectives.

• Ensure all content complies with relevant governance, approval processes, and regulatory requirements.

• Significant experience in senior content, editorial, thought leadership, or marketing communications roles, ideally within financial services, insurance, or another regulated sector.

• Proven experience building organisational profile, authority, and reputation through thought…