Territory Sales Manager

Territory Sales Manager – Established Food Business – South Wales/ South West England - £35K  Benefits My client is an established and successful food business with a strong reputation for quality, service and customer relationships. They are seeking a Territory Sales Manager to join their team. The successful Territory Sales manager will be take ownership of their region, developing existing accounts while actively identifying and winning new customers.

Working closely with the wider commercial team, you will play a key role in increasing market share, maximising sales opportunities and strengthening the business's presence. This is an excellent opportunity for an ambitious sales professional who enjoys being out in the field, building lasting customer relationships, identifying new business opportunities and driving revenue growth across an allocated territory.

Responsibilities Include:

Take full ownership of an allocated geographical territory, developing and implementing a plan to maximise sales, profitability and market penetration. Proactively identify, target and secure new customers, building a strong pipeline of opportunities across relevant food and beverage channels. Build and maintain strong relationships with existing customers, ensuring high levels of customer satisfaction, retention and long-term commercial growth. Identify opportunities to increase revenue through product development, range extensions, upselling and cross-selling.

Conduct regular customer visits, product presentations and commercial meetings to understand customer needs and deliver tailored solutions. Work towards agreed sales, margin and new business targets, monitoring performance and identifying opportunities to improve results. Keep up to date with competitor activity, market trends, customer requirements and emerging opportunities within the food industry. Maintain accurate CRM records, sales forecasts and pipeline updates, ensuring visibility of territory performance.

Work closely with internal sales, customer service, marketing and operational teams to ensure a seamless customer experience. The Ideal Territory Sales Manager Candidate:
Previous experience in a Territory Sales, Field Sales, Business Development or Account Management role. A background within the food, FMCG, food service, wholesale or wider hospitality sector would be highly advantageous. Demonstrable success in winning new business and growing existing customer accounts. Strong commercial acumen, with the ability to identify opportunities that drive both revenue and profitability. Excellent relationship-building, negotiation and communication skills.

A self-motivated, target-driven approach with the ability to manage your own diary and territory effectively. Confident presenting products and solutions to customers at all levels. Comfortable working independently while contributing to a wider commercial team. A full UK driving licence and willingness to travel throughout the allocated territory. If you are keen to discuss the details further, please apply today or send your cv to Mikey at COREcruitment dot com /