Sr Insights Analyst; CPG
Listed on 2025-12-31
-
Business
Business Development, Business Analyst
Job Overview
Hybrid, in the office 4 days a week. You will be deeply involved in the strategic planning process including category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluations, and resource allocation.
Responsibilities- Build advanced analytics capabilities:
Develop sophisticated analytical tools and techniques such as regression analysis and experimental design. - Lead strategic business planning:
Direct planning across areas like category and space management, product and promotion evaluation, trade fund analysis, and resource allocation. - Provide leadership and operational support:
Partner with and potentially lead analyst teams and support the Director and Management in strategic planning efforts. - Enhance business operations:
Create consultative insights and presentations aimed at driving increased sales. - Manage data resources:
Oversee the use of both syndicated and non-syndicated data to support business decisions. Utilize POG software tools for creation of customer POGs. - Develop and share best practices:
Identify effective strategies and disseminate them across teams to improve performance. - Support sales operations:
Collaborate with clients, sales executives, and business partners to align analytics with sales initiatives. - Leverage CROSSMARK capabilities:
Understand internal processes and recommend data-driven actions to boost revenue.
- Education:
Bachelor’s Degree preferred in CPG, marketing, advertising, business, or another sales or retail‑related field. - Experience:
3+ years of industry experience required, with a broad range of consultative and analytical techniques, systems, and concepts. Current working knowledge of space planning. - Computer
Skills:
Advanced knowledge of Microsoft applications and use of other relevant software applications. Working knowledge of syndicated data analysis tools and POG software tools for creation of customer POGs. - Physical Demands:
While performing the duties of this position, the team member is regularly required to be able to:
Seeing, color perception, touching.
CROSSMARK is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing, and food service agencies reimagining the way people connect with brands at every point in their shopping journey.
At CROSSMARK, we help leading brands grow by connecting them with shoppers where it matters most—in stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data‑driven insights.
We value our people by recognizing everyday wins and fostering a supportive, collaborative environment—both in person and online. Here, achievements are celebrated, work‑life balance is prioritized, and everyone feels valued. Diversity is our strength—it fuels innovation, unlocks our potential, and reinforces our commitment to fairness and inclusion. Above all, we foster a growth environment where every team member can connect, develop, and build a fulfilling career.
Acosta Group is an equal‑opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.
Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.
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Acosta, and its subsidiaries, is an Equal Opportunity Employer.
Job Details- Job Category:
Marketing - Position Type:
Full time - Business Unit:
Sales - Salary Range: $65,000.00 - $75,000.00
- Company:
Crossmark Inc. - Req
- Employer
Description:
CROSSMARKEMPDESC - Seniority level:
Mid‑Senior level - Employment type:
Full‑time - Job function:
Research, Analyst, and Information Technology - Industries:
Business Consulting and Services
Goodlettsville, TN
Benefits[Benefits information not provided in the original content]
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