Team Leader, Social Media

Are you energized by developing social media strategies that influence business decisions, strengthen brand reputation, and drive meaningful audience engagement?

Do you enjoy turning audience insights, performance data, and emerging trends into actionable recommendations that help organizations grow and evolve?

Are you a builder who thrives in creating new approaches, challenging existing ways of working, and making a lasting impact on a growing social media ecosystem?

In this role, you'll lead Steelcase's social media ecosystem, helping ensure content, thought leadership, customer stories, and brand narratives reach the right audiences at the right time. You'll combine strategy, audience insights, performance analytics, and reputation management to drive meaningful engagement and measurable business outcomes while leading the continued evolution of Steelcase's social media capabilities.

Helping You Thrive By:

• Offering competitive wages and benefits, that support your life both in and out of work
• Providing a flexible hybrid work schedule, meaning we expect the office to be your primary place of work, balanced with choice and control.
• Creating continuous learning opportunities to help you grow and upskill.
• Fostering a culture of inclusion where employees feel seen, heard and valued — and living it out every day.
• Empowering you to make a meaningful impact on people and the planet through your work and Steelcase’s ongoing commitment.

You’ll Support Meaningful Work By:

• Developing and activating social media strategies that increase visibility, engagement, and authority across Steelcase's social media ecosystem.
• Leading organic and paid social media initiatives, ensuring alignment with business priorities, campaign objectives, and audience needs.
• Monitoring audience behavior, social listening insights, brand sentiment, and share of voice to identify trends, opportunities, and actionable recommendations.
• Partnering with cross-functional stakeholders to amplify thought leadership, customer stories, research, and brand content through the most effective channels.
• Managing agency relationships and paid social activation efforts while ensuring programs are executed effectively and deliver measurable business outcomes.
• Reporting performance results and audience insights to stakeholders, translating data into recommendations that improve engagement, reach, and marketing effectiveness.
• Coaching and developing the Social Media Specialist while helping build scalable processes, audience strategies, governance practices, and future-ready social media capabilities.

• 6+ years of experience in social media, digital marketing, communications, audience engagement, brand marketing, or a related field.
• Experience developing and executing social media strategies within a B2B, enterprise, or complex organizational environment.
• Experience managing both organic and paid social media programs, including campaign planning, activation, measurement, and optimization.
• Experience using social media management, listening, analytics, and reporting platforms to evaluate performance and inform strategy.
• Experience partnering with cross-functional teams, stakeholders, agencies, or external partners to achieve shared business objectives.
• Strong analytical, communication, presentation, and stakeholder management skills.
• Experience with Linked In and Instagram as strategic business and audience engagement channels.

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field; or equivalent experience.
• Experience working within B2B marketing environments; experience in workplace, commercial interiors, design, architecture, technology, research, or…