Senior Marketing and Communications Manager Brand Workforce

Position: Senior Marketing and Communications Manager - People, Brand, & Workforce
About Hensel Phelps At Hensel Phelps, we don’t just build projects—we build careers, communities, and a culture of excellence. As an employee-owned company, every person here plays a vital role in shaping our success and future. Guided by our core values of Ownership, Integrity, Builder mindset, Diversity, and Community, we combine cutting-edge technology with hands-on expertise to deliver landmark projects across the nation.

When you join Hensel Phelps, you join a team that values your growth, empowers your ideas, and invests in your journey. Together, we create an environment where innovation thrives, safety is paramount, and every individual has the opportunity to make a lasting impact.

Job Description The Senior Manager, People, Brand, & Workforce leads the strategic direction, performance, and evolution of communications that shape the employee experience, employer brand, workforce connection, organizational culture, and regional engagement.

This role partners closely with People Operations, Talent Acquisition, regional leadership, and executive stakeholders to develop integrated strategies that attract talent, strengthen culture, improve employee connection, and reinforce a consistent Hensel Phelps brand across the employee lifecycle.

As the leader of the People, Brand, & Workforce team, the Senior Manager establishes the vision, capabilities, governance, and operating model for employer branding, recruiting communications, onboarding, employee engagement, recognition, culture, workforce communications, and regional enablement.

The ideal candidate is a strategic people and communications leader who combines employee-experience thinking, brand stewardship, business acumen, and strong partnership skills with a passion for developing teams and creating meaningful workforce experiences.

Key Responsibilities Strategic Leadership and Planning Lead regional communications enablement, brand alignment and scalable tools while guiding employer brand, recruiting marketing and talent engagement strategies.

Provide strategic leadership in the planning, design, development, and deployment of campaigns.

Lead the development and execution of integrated marketing and communication strategies that align with enterprise goals and regional initiatives.

Oversee annual planning and refinement of the company marketing and communications playbook to align enterprise and regional goals with audience-driven priorities.

Take ownership of tactical execution across key initiatives to reduce dependency on the Director while driving process improvements and workflow efficiencies across all disciplines.

Collaboration with Executives and Stakeholders Lead enterprise and executive communications strategy, portfolio priorities, governance, team performance and measurement to ensure alignment and execution excellence.

Collaborate closely with executives and key stakeholders to uncover and shape meaningful business narratives.

Develop platforms to drive expertise across key internal and external audiences.

Translate high-level marketing plans into actionable regional campaigns.

Content Creation, Review, and Management Oversee the creation of content for digital and traditional platforms, serve as final reviewer for high-visibility collateral to ensure brand and editorial standards are met.

Guide internal and external communications strategies to enhance employee engagement and information flow.

Performance Tracking and Analysis Oversee key performance indicators (KPIs) and other mechanisms to track engagement and communication performance for all channels.

Monitor and analyze campaign performance and market trends to inform future strategies.

Relationship Building Establish and nurture strategic relationships within the broader communications ecosystem and adjacent areas of expertise (e.g., design, digital strategy, public affairs, brand, etc.) to strengthen collaboration, amplify impact, and stay informed of emerging trends.

Team Leadership and Management Lead and manage a team fostering a culture of collaboration, innovation, and continuous improvement, and serve as the day-to-day leader for the marketing and communications team, overseeing personnel management and guiding workload prioritization.

Qualifications
15 or more years of progressive experience in marketing and communications roles, including team leadership.

Demonstrated ability to manage complex projects and cross-functional teams.

Proficiency in Microsoft Office and Adobe Creative Suite (InDesign,…