ADRC - Content & Design Specialist

Content & Design Specialist
Aging & Disability Resource Center (ADRC) of Brown County
Green Bay, WI | Full-Time Non-Exempt

The ADRC of Brown County is looking for a creative, curious, and people-centered Content & Design Specialist to help bring our story to life. Be a part of a mission-driven organization and use your skills in graphic design, photography, video, social media, writing, and digital storytelling to make a meaningful impact.

This position plays a key role in shaping how our community views and experiences the ADRC through inspired, collaborative, and innovative design and content creation. From communicating a customer’s story and capturing a community event to designing a campaign, creating a video, refreshing a webpage, and producing publications, your work will make a difference in the community.

The Content & Design Specialist assists with the broad range of marketing and communication activities related to the strategic direction developed by the ADRC Communications Department. The role is responsible for creating compelling, accessible, and brand-aligned content that tells the ADRC story across digital, print, and multimedia platforms. This position blends graphic design, content creation, and digital storytelling to support marketing, communications, public relations, and community engagement efforts.

The role ensures ADRC messaging is inclusive, clear, and accessible to diverse audiences, including older adults, adults with disabilities, caregivers, and community partners.

• Under the direction of the Communications Manager, create and assist in the creation of original, engaging content including written copy, photography, video, graphics, and short-form multimedia for digital and print use.
• Capture and share ADRC impact stories, program highlights, staff and consumer features, and community partnerships through interviews, visuals, and narrative storytelling.
• Assist in the production and editing of visual content and short-form videos for multiple platforms including social media, websites, presentations, and outreach efforts.
• Distributes clear, accessible, and audience-appropriate content for social media posts, newsletters, webpages, publications, and promotional materials.

• Create and design materials for print and digital platforms including magazines, brochures, flyers, presentations, print ads, digital ads, social media graphics, videos, and signage.
• Ensure all materials align with ADRC brand standards, accessibility best practices, and inclusive design principles.
• Create and update content for the monthly ADRC magazine, including sourcing stories, coordinating with internal and external contributors, editing content, and uploading materials to the vendor portal.
• Manage multiple projects simultaneously, prioritizing deadlines while working within design specifications and budget constraints.

• Develop, maintain, and implement a social media calendar, including ideation, content creation, copywriting, design, scheduling and performance tracking.
• Monitor trends, platform updates, and emerging content formats to keep ADRC communications relevant and engaging.
• Travel to community ADRC events to capture content for publication.
• Design, produce, and distribute monthly campaigns tailored to target audiences.
• Support the management of the ADRC website, ensuring content accuracy, usability, accessibility, and visual consistency.

• Support and implement the agency’s communication and marketing strategy to convey news, programs, events, and impact across media outlets, print, web, video, social media, and outreach efforts.
• Collaborate with staff and…