Ecommerce Manager

Manager, eCommerce Sales & Optimization

Novelty Inc., a well-established, privately held company in the general merchandise and gift category, is looking for an entrepreneurial eCommerce leader to drive the expansion of our direct-to-consumer business.

We’ve built a strong foundation supplying major national retailers – now we’re focused on accelerating online growth across gift, hardware, tech, and seasonal categories. This high‑impact, hands‑on role owns everything from strategy and performance marketing to site optimization and conversion.

• Manage and optimize our eCommerce site for performance and conversion.
• Lead paid media across Google, Meta, Tik Tok, and more – maximizing ROI and ROAS.
• Drive product presentation, merchandising, and launch strategies.
• Analyze trends and data to identify new growth opportunities.
• Collaborate cross‑functionally to bring new products and campaigns to life.

• 5+ years leading and scaling eCommerce businesses ($5M+ annual online revenue).
• Proven success in digital advertising and performance‑based marketing.
• Hands‑on experience with Shopify, Woo Commerce, Amazon, or Faire.
• Strong analytical mindset with creativity for visual merchandising.
• Proactive, results‑oriented, and ready to make an impact.

If you’re ready to build, optimize, and grow a brand with serious potential, we’d love to talk.

Apply now or message me directly to learn more.

Note: This position will be ON SITE in the Greenfield office. Remote work is not available.

• Executive

• Full‑time

• Sales, Product Management, and Strategy/Planning

• Manufacturing and Retail