VP of Strategic Brand Partnerships, Agency Lead

VP of Strategic Brand Partnerships, Agency Lead About Us

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on You Tube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across variousバー多 domains including digital media, philanthropy, consumer products, and innovative business initiatives.

At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

As the VP of Strategic Brand Partnerships, Agency Lead at Beast Industries, you will be responsible for architecting and scaling our presence within the global advertising agency ecosystem. This leader will serve as the primary bridge between the MrBeast ecosystem and major agency holding companies, unlocking access to their highest-priority clients.

You will drive revenue by educating agencies on our full suite of products, with a specific focus on unlocking new business and landing new product opportunities, branded integrations, and media solutions. This role demands a highгуз-level "consultative seller" who can translate the power of the world’s largest creator into the language of media planners, buyers, and brand strategists.

• Agency Ecosystem Leadership: Serve as the lead architect for our agency channel strategy, building deep, high-level relationships with agency investment leads, heads of video, and chief brand officers.
• Ad Sales & Media Launch: Drive the adoption of newly launched ad crec sales opportunities across our channels, ensuring our media inventory is integrated into major agency upfronts and scatter buys.
• Strategic
  
  Education:
  
  Lead the "evangelism" of our product suite; educate agency teams on how to leverage our IP, branded content, viral platform (Vyro), and production capabilities to meet their clients’ KPIs.
• Direct-to-Client Access: Leverage agency relationships to secure "seat at the table" meetings with top-tier global brand CMOs and decision-makers.
• Integrated Deal Structuring: Collaborate with internal teams to package 360° campaigns that combine traditional ad placements with high-impact branded integrations and IP licensing.
• Revenue Accountability: Support the delivery of global revenue targets by building a robust pipeline of agency-led business and ensuring seamless execution of multi-million dollar commitments.
• Cross-Functional Bridge: Act as the internal voice of the agencykepany