Marketing, Content and CRM Manager

Location: GB10 Sports, New Eltham, SE9 2SZ
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Working Pattern: Hybrid. Minimum 3 days per week on-site, with flexible working around delivery and venue needs. Occasional weekend availability may be required at peak periods (for example, key events or launch activity), agreed in advance.

Salary: £35,000 per year, dependent on experience.

Responsible to: Director of Operations

GB10 is a fast-growing sports venue with ambitious plans across events, facility bookings and padel. We’re building a marketing engine that drives enquiries, bookings, court occupancy and member retention.

We’re hiring a Marketing, Content and CRM Manager to own the GB10 marketing function and drive measurable growth. You’ll run the core growth channels;
Meta Ads, website conversion, CRM and email, lead content planning across key platforms, and report performance clearly to the SLT.

You will also provide light-touch marketing coordination for AFC Greenwich Borough, which operates from the venue, supported by existing photographers, volunteers, and coaching staff.

• Own marketing targets across GB10 bookings, including events, facility hire and padel occupancy
• Run Meta Ads end-to-end with creative testing, targeting, tracking, optimisation and reporting
• Improve website conversion through landing pages, clearer user journeys and improvement over time
• Own CRM and email activity for lead capture, segmentation, customer lifecycle comms, retention and promotions
• Manage organic channels across Instagram, Facebook, Tik Tok, X and Linked In using an efficient repurposing workflow
• Maintain and update the GB10 Word Press website, including building landing pages and keeping key information current
• Drive local SEO improvements and Google Business Profile activity
• Ensure sponsor placements are delivered and evidenced through proof packs and recap content
• Lead weekly SLT updates and produce a monthly performance scorecard

• 4+ years’ hands‑on marketing experience (or equivalent demonstrable experience with proof)
• Proven experience running Meta Ads with business outcomes (leads, bookings, revenue)
• Proven experience managing CRM and email marketing, including segmentation and lifecycle communications
• Confident building and updating Word Press landing pages
• Strong understanding of performance metrics (CPL, CPA, ROAS, conversion rate, retention) and ability to report clearly
• Confident producing short‑form content and working to deadlines with other contributors
• Comfortable using tools such as Canva, Cap Cut and or Adobe tools, with strong content judgement
• Experience launching a new product/service in a local area
• Local SEO depth and CRO testing experience
• Sponsorship activation and proof-of-value reporting