Search Optimization Specialist at Wurth

Elevate your SEO and SEM skills with Wurth Canada in Guelph, Ontario. This hybrid role empowers you to enhance B2B search strategies and digital visibility.

Wurth Canada seeks a skilled SEO and SEM Specialist with 2-4 years of experience in search engine optimization. You'll drive initiatives to improve product discoverability and customer experience across eCommerce platforms. Your expertise in tools like Google Ads and GA4 will be key in optimizing campaigns and analyzing performance metrics.

Key Responsibilities:

• Lead SEO and on-site search initiatives for eCommerce

• Optimize product pages and metadata using customer insights

• Manage Google Ads campaigns and budget pacing

• Perform A/B testing to enhance campaign effectiveness

• Monitor SEO and SEM performance metrics and analytics

Requirements:

• 2-4 years in a paid search or SEO role

• Proficient in Google Ads, Search Console, GA4

• Bachelor's degree in business or a related field

• Experience in B2B environments is advantageous

• Bilingual French/English is a plus

Support Wurth Canada's mission by bringing your SEO expertise and innovative thinking to enhance visibility in the market.
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