Senior Marketing Consultant

Role Description

As Allianz Commercial continues to expand its Client Relationship Management (CRM) capability, you will deliver targeted marketing activity that builds awareness, strengthens engagement with large clients and brokers, and supports business development. Working closely with the CRM team and stakeholders across the UK business, you will use the full marketing mix to raise Allianz's profile within key industry sectors and support commercial objectives.

This role is based in our Guildford office. It is a hybrid working role, with an expectation to attend the office at least two days per week. Some travel to London may be required on an ad hoc basis.

Pay:
Circa £55,000 per year. This is based on your experience, skills and location and is part of our total rewards package.

• You use client, broker and competitor/market insight to inform marketing decisions, identify opportunities and shape effective engagement activity.
• You develop and deliver marketing plans aligned to strategic objectives across digital and traditional channels that engage target audiences.
• You act as an audience champion, developing targeted marketing activity and communicating value propositions that resonate with key segments.
• You define success measures, monitor performance and use data‑driven insight to continuously improve results.
• You influence stakeholders across the business, providing expert marketing guidance and consultation.
• You collaborate effectively with internal teams and external agencies to deliver high‑impact marketing outcomes.
• You ensure all marketing and communications are accurate, compliant, on‑brand and delivered within budget.

• Strong knowledge of marketing and communications principles and their application across business‑to‑business audiences.
• Experience creating, delivering and measuring targeted marketing activity, content and communications that engage audiences and communicate value effectively.
• Strong stakeholder management, influencing and relationship‑building skills, with the ability to work effectively across a matrix organisation.
• Excellent project management and organisational skills, managing multiple priorities simultaneously.
• Excellent communication and interpersonal skills.
• Degree‑level education or equivalent in Marketing, PR, Business or a related discipline.

• Experience with in insurance, financial services or another regulated industry.
• Experience supporting business development, client engagement or relationship‑focused initiatives through marketing activity.
• Responsible Artificial Intelligence usage.

Recognised and rewarded for a job well done, we have a range of flexible benefits for you to choose from – so you can pick a package that’s perfect for you. We also offer flexible working options, global career opportunities across the wider Allianz Group, and fantastic career development and training. That’s on top of enjoying all the benefits you’d expect from the world’s number one insurance brand.

• Flexible buy/sell holiday options
• Hybrid working
• Annual performance‑related bonus
• Contributory pension scheme
• Development days
• A discount up to 50% on a range of insurance products including car, home and pet
• Retail discounts
• Volunteering days

We believe in supporting hybrid work patterns that balance the needs of our customers, with your personal circumstances and our business requirements. Our aim is to help innovation, creativity, and you to thrive – your work‑life balance is important to us.

At Allianz, we believe in fostering an inclusive workforce and are proud to be an equal opportunity employer. We are committed to equal opportunities, gender equity, and balanced gender representation. We are proud of our certifications, including EDGE, Women in Finance Charter, Disability Confident, Stonewall Diversity Champion, Race at Work, and Armed Forces Covenant.

As part of the Disability Confident Scheme, we support candidates with disabilities or long‑term health conditions through the Offer an Interview Scheme, for those meeting the essential skills for the role. We also offer tailored adjustments, assistive technology, ergonomic equipment, mentoring, coaching, and flexible work arrangements.