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Regional Digital Marketing Manager; B2B

Job in Halifax, Nova Scotia, Canada
Listing for: Hytera Latinoamérica
Full Time position
Listed on 2026-06-03
Job specializations:
  • IT/Tech
    Digital Marketing, Data Analyst
Job Description & How to Apply Below
Position: Regional Digital Marketing Manager (B2B)

We are looking for a Regional Digital Marketing Manager who is a hybrid of a data-driven strategist and a sharp executor. You will not just "supervise" campaigns; you will build, optimize, and scale our digital pipeline across Canada, Brazil, and Spanish-speaking LATAM.

This is a pure B2B corporate environment. We don't do vanity metrics; we build marketing to generate real revenue. If you know how to convert technical complex products into high-performing digital strategies, alignment with sales teams (SDRs), and continuous ROI optimization, this is your place.

Key Responsibilities
  • Paid Media & SEO Execution: Directly build, manage, and optimize Google Ads and Linked In Ads campaigns. You will own the regional budget and be strictly accountable for the results.
  • AI & SEO Positioning: Drive organic growth by implementing traditional SEO practices and optimizing content for modern AI-driven search engines (GEO/AIO).
  • SDR & Sales Alignment: Bridge the gap between marketing and sales. You will supervise the SDR process, ensuring the lead routing mechanism is flawless and analyzing the conversion rate from MQL to SQL.
  • Content & Collateral Localization: Adapt, update, and deploy corporate sales kits, brochures, and technical digital kits. You will translate complex product features (often coming from our global HQ) into sharp, value-driven regional content.
Requirements
  • Experience: 4+ years of proven experience managing digital marketing exclusively in B2B environments (SaaS, Technology, Telecom, or Industrial sectors).
  • Hard

    Skills:

    Deep, hands-on expertise in Google Ads, Linked In Campaign Manager, Google Analytics 4 (GA4), and Hub Spot/Salesforce (or similar CRM/Automation tools).
  • Languages:
    100% Bilingual (English and Spanish). You will write campaigns and sync with teams in English for Canada/Global HQ, and execute in Spanish for LATAM.
  • Mindset: Highly analytical, execution-oriented, and structured. You don't wait for things to happen; you build the workflow and execute.
  • Data-Driven Reporting: Build and maintain bi-weekly performance dashboards. You will present clear, fluff-free conversion data and metrics.
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