Product Marketing Lead

Position: Dash Social Product Marketing Lead
Shape the future of Dash Social as the Product Marketing Lead. Craft compelling narratives that connect product capabilities with customer needs in the B2B SaaS marketplace.

You will report to the Senior Manager and partner with various teams, including Product Managers and Sales, to ensure clear communication of product benefits to stakeholders. This position focuses on launching and promoting products effectively while gathering insights to refine marketing strategies.

Your role is critical in transforming complex features into easily understandable value propositions.

Key Responsibilities:

• Lead product launch planning and execution efforts

• Create customer-focused product messaging and materials

• Collaborate with Enablement for team training on product value

• Maintain competitor intelligence for strategic advantage

• Measure and improve marketing program effectiveness

Requirements:

• 3-5 years in product marketing or related experience

• Strong understanding of B2B SaaS product marketing

• Excellent communication and project management skills

• Customer-oriented mindset with analytical capabilities

• Ability to adapt in a fast-changing environment

Utilize your skills to enhance Dash’s market position and deliver outstanding product narratives to customers.
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