Senior Marketing Manager at TAG Software Group

Lead innovative marketing strategies at TAG Software Group as a Senior Marketing Manager. Drive growth through B2B SaaS and EHSQ expertise in a fully remote role.

TAG Software Group seeks a Senior Marketing Manager to oversee the complete marketing lifecycle, from brand awareness to pipeline acceleration. This role demands strong abilities in competitive analysis, messaging, and go-to-market strategies across various sectors like construction, energy, and logistics. Your insights will align customer needs with regulatory requirements to enhance TAG's EHSQ brand presence.

Key Responsibilities:

• Own product marketing strategy from research to execution

• Lead go-to-market planning for product launches and updates

• Collaborate with Product, R&D, and UX for feature prioritization

• Build messaging architecture for EHSQ product lines

• Create sales enablement collateral and technical content

Requirements:

• Proven B2B software product marketing experience

• Strong understanding of go-to-market strategies

• Skilled in product positioning and messaging frameworks

• Experience in launching new products and modules

• Proficiency in marketing analytics and performance metrics

Elevate your marketing career by shaping the future of EHSQ solutions at TAG Software Group.